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latest from wholesale men's underwear news

Delta Shows Lacoste Underwear, Loungewear

Delta Galil showed, for the first time, its Spring/Summer 2015 Lacoste men’s underwear and loungewear line at the recent Project Show in Las Vegas in August. Last fall the company announced it had signed a five year global licensing deal to design, produce and distribute men’s underwear, sleepwear and loungewear for the brand (BODY 10/8/2013). » I want to read more and receive info from Delta Galil

Wood Adds New Striped Men’s Underwear Line


Wood Underwear has just introduced its Spring 2015 men’s underwear collection: the “Striate” line, focusing on colorful stripes. » I want to read more and receive info from Wood Underwear

Graham: Underwear License With Majestic


Men’s apparel designer Robert Graham has signed a license with Majestic International for men’s underwear and loungewear to launch in the fall of 2015. » I want to read more and receive info from Majestic International

Wood Adds New Colors And Camouflage Prints


Wood Underwear is introducing custom camouflage prints for the fall/winter 2014 season in five classic men’s undergarment styles made with premium, natural fabrics. » I want to read more and receive info from Wood

Collected Threads: New Men’s Undershirt Line

Collected Threads Inc. reported that it successfully raised funds to move forward with the rollout of its revolutionary men’s undershirt line, designed to be completely invisible underneath work, casual or club attire. » I want to read more and receive info from Collected Threads

Croota Underwear: Men’s Spring 2014 Lines


California- and Australia-based men’s brand Croota has announced the re-release of two popular underwear ranges along with the spring 2014 roll out of new products. » I want to read more and receive info from Croota

Wood Underwear Adds New Camouflage Prints


California-based men’s brand Wood Underwear has developed three new custom camouflage prints for the fall/winter 2014 season, and will be manufacturing the new styles with an additional wood-based material, keeping true to the company’s name. » I want to read more and receive info from Wood

Mack Weldon: New Silver Men’s Underwear


Mack Weldon, (www.mackweldon.com), a New York-based firm that sells men’s underwear, T-shirts and socks, has launched its “Silver” collection made from a fabric that combines pure silver, pima cotton and Lycra. » I want to read more and receive info from Mack Weldon

Beckham’s Bodywear In H & M Super Bowl Ads


Global retailer H&M is launching its spring campaign for its popular David Beckham Bodywear line with an interactive Super Bowl commercial featuring the world-renowned athlete and style icon. » I want to read more and receive info from Beckham Bodywear

Tani: Luxury Men’s Brand Launches in U.S.


Quality men’s underwear line Tani, which has over 300 branded stores in China and distribution in more than 20 countries worldwide, has launched Tani USA, bringing its innovative styles to American consumers. » I want to read more and receive info from Tani

Envy Men’s Underwear: Enhancement Pockets

California-based men’s intimate apparel band Envy Menswear is experiencing an increased interest in its “enhancement pockets,” contoured front pouches available in select styles that support and enhance the male anatomy. » I want to read more and receive info from Envy

Freshpair Adds Cristiano Ronaldo Underwear


Freshpair.com, one the largest intimate apparel e-tailers in the United States, has inked a deal to feature U.S. online debut of men’s underwear line CR7, a collection by Portuguese soccer player and heartthrob Cristiano Ronaldo. » I want to read more and receive info from Cristiano Ronaldo

Delta: Lacoste Men’s Underwear, Sleepwear


Delta Galil has signed a five year global licensing deal with Lacoste to design, produce and distribute a line of men’s underwear, sleepwear and loungewear, according to a company announcement. The collection will launch for spring, 2015 and “will be sold in Lacoste boutiques, across the brand’s selective distribution network and in specialist stores.” » I want to read more and receive info from Delta Galil

Xcel, Ezrasons: Mizrahi License Deal Signed

Gin & Tonic LLC, a division of manufacturer Ezrasons Inc., has signed an agreement with Xcel Brands Inc. giving Ezrasons the license to make and distribute Isaac Mizrahi Sport brand women’s athletic and performance apparel and men’s underwear. » I want to read more and receive info from Ezrasons

Wood Expands Hermosa Beach Underwear Line


Men’s underwear brand Wood Underwear is expanding its popular Hermosa Beach collection with two new brief styles, new loungewear items and adding white to its classic color lineup. » I want to read more and receive info from Wood

Wood Men’s Underwear Continues Its Expansion

Wood, the men’s underwear firm launched at the beginning of 2012, continues to expand, adding new styles and colors to its collection. » I want to read more and receive info from Wood

Men’s Underwear, Swim Show in LA, Feb. 15-17


Nir Zilberman, founder and managing director of Man Trends Agency and owner of LA Jock retail stores, is expanding his February 15-17 “What’s Next?” men’s underwear, athletic wear and swimwear show, to the delight of buyers and business owners looking for a quality change in the industry. At least 13 menswear brands will be shown, including ES Collection swimwear (pictured here), Addicted, Teamm8, Stud, Diesel, Sauvage, Timoteo, Tribe, Freedom Reigns, Cellblock 13, Go Softwear, American Jock, and Ristefsky Macheda. » I want to read more and receive info from Man Trends Agency

Mundo Unico: Volcano Underwear, Swimwear


Mundo Unico has introduced a new Volcano line of men’s underwear, containing 40 new styles as well as two new swim briefs. “This collection is hot, hot, hot and will sizzle your body with sexy, fun and eye catching designs,” wrote general manager Olga Lucia Oggioni in a recent e-mail message. The bold, bright Colombian-made brand is handled in the U.S. from offices in Miami. » I want to read more and receive info from Unico

Bruno Banani: Brazilian Flair for Underwear


bruno banani’s spring/summer 2013 men’s underwear and swimwear draws inspiration from Brazilian colors and prints. The men’s underwear (see next article for more on the swim collection) is offered in three separate collections. “From October 2012 to April 2013, bruno banani will be bringing new passion and joie de vivre into stores each month with various color-intensive ranges,” according to the firm. » I want to read more and receive info from Bruno Banani

Men’s Underwear ’Expert’ Blog Launched

Michael Kleinmann, former president of the online intimate apparel retailer Freshpair, has launched a blog called The Underwear Expert. Kleinmann is using his expertise in the intimate apparel industry to offer an "authoritative opinion on the men’s underwear industry" for both consumers and industry professionals. Kleinmann said, “11 years ago I made it a mission to bring more recognition to the underwear industry; with events like National Underwear Day this happened in a very real way. Now, I’d like to take things to the next level.” » I want to read more and receive info from The Underwear Expert

Maclovia Introduces New Men’s Designs

Men’s underwear by Maclovia.

Following up a debut collection consisting of classic black and white styles, Denver-based men’s underwear brand Maclovia has released a number of colorful, fashionable new looks. » I want to read more and receive info from Maclovia

Unico Premieres New Men’s Swim Styles

2012 men’s swim styles by Unico.

Colombian men’s swimwear and underwear producer Mundo Unico is ringing in 2012 with new fun, sexy swimwear looks. » I want to read more and receive info from Unico

Sleek Men’s Underwear Styles by BoyRio

Men’s underwear styles by BoyRio.

Brazilian company BoyRio, known primarily for its men’s swimwear line, has debuted a number of fitted men’s underwear styles for 2012. » I want to read more and receive info from BoyRio

New 2012-2013 Styles from Manstore

Autumn/winter 2012-2013 styles by Manstore.

For autumn/winter 2012-2013, avant garde men’s underwear brand Manstore has unveiled three new lines that blend fetish elements with comfortable basics. » I want to read more and receive info from Premium Activewear AG

Olaf Benz Debuts 2012-2013 Men’s Trends

Autumn/winter 2012-2013 styles by Olaf Benz.

Olaf Benz, a brand focused on men’s underwear, swimwear and sleepwear, has introduced five new color trends for autumn/winter 2012-2013. » I want to read more and receive info from Premium Activewear AG

Knock out! to Debut NO TRACE Men’s Line

Boxer briefs by Knock out!

Knock out! Panties founder and C.E.O. Angela Newnam has announced that the brand is expanding into men’s underwear products. » I want to read more and receive info from Knock Out

Mario Lopez Debuts Men’s Underwear Line

A men’s underwear style by RatedM from Mario Lopez.

Mario Lopez has unveiled RatedM, a men’s underwear line that marks the television personality and actor’s first foray into apparel. » I want to read more and receive info from RatedM

Underwear Station to Distribute Obviously for Men

A style by Obviously for Men.

Underwear Station, Inc. announced it will take over the distribution of the Obviously for Men underwear brand in North America and Europe starting in 2012. » I want to read more and receive info from Underwear Station

Man Trends Agency Opens Calif. Showroom

Nir Zilberman, founder and managing director of Man Trends Agency and owner of LA Jock retail stores, has opened a full-service showroom specializing in men’s underwear, swimwear, activewear, basics, shoes and accessories. » I want to read more and receive info from Man Trends Agency

Bracli Debuts Pearl Thongs for Men

Bracli’s pearl thong for men.

Bracli, maker of the original pearl thong for women, is no stranger to expanding its signature collection. Thongs with double strands of pearls as well as black pearls are available — and now, the intimate apparel company has released a pearl thong for men. » I want to read more and receive info from Bracli

Men’s Shaping Shirt from Julie France

The men’s shaping shirt from Julie France.

Julie France Body Shapers, a division of Georgia-based dance and fitness apparel manufacturer Eurotard, has unveiled a men’s shaping performance shirt. » I want to read more and receive info from Julie France

Unico Premieres Jewels

Styles from Mundo Unico’s new Jewels collection.

Colombia-based men’s underwear producer Mundo Unico has unveiled Jewels, its winter 2011 collection. » I want to read more and receive info from Unico

Michael Kors Debuts Men’s Underwear Line

A men’s underwear style by Michael Kors.

Fashion designer Michael Kors is launching a menswear line that includes underwear, sleepwear and loungewear. » I want to read more and receive info from Michael Kors

Jack Adams Debuts Army Fly Jock Brief

The Army Fly Jock Brief, a new style from Jack Adams.

Menswear manufacturer Jack Adams has introduced the Army Fly Jock Brief, a revolutionary underwear design that combines the best elements of a jockstrap and a brief. » I want to read more and receive info from Jack Adams

Wild Men’s Underwear Styles from Serpantz

A look from Serpantz.

Los Angeles-based brand Serpantz allows men to show their wild side with fun, sexy animal-print briefs. » I want to read more and receive info from Serpantz

Mundo Unico Video Goes Behind the Scenes

Men’s underwear brand Mundo Unico offers a behind-the-scenes look at the photo shoot for its 2011 collections. » I want to read more and receive info from Unico

Baskit Rolls Out Fall 2011 Men’s Lines

A look from Baskit.

Colorado-based Baskit, a men’s underwear, swimwear and activewear brand, is set to introduce its fall 2011 collections over the next few months. » I want to read more and receive info from Baskit

Mundo Unico Premieres Indentidad

A style by Mundo Unico.

Colombian men’s apparel producer Mundo Unico’s latest underwear collection, Identidad, is scheduled to hit stores in October 2011. » I want to read more and receive info from Unico

Saxx Provides Specially Designed Comfort

Men’s underwear by Saxx.

Canada-based Saxx Underwear Co.’s styles provide unique comfort and support for men tired of the discomfort that can come with other underwear brands. » I want to read more and receive info from Saxx Underwear Co.

Raveware Introduces Boxed Menswear

A menswear style from Raveware.

Northridge, Calif.-based Raveware Lingerie recently released a boxed men’s line. » I want to read more and receive info from Raveware

MaleBasics Partners With Priape

A Priape jock style.

MaleBasics Corp. has paired with Canada-based company Priape Wear to become the exclusive distributor of Priape’s wholesale athletic jocks for U.S. and European markets. » I want to read more and receive info from MaleBasics

New Leonisa Men’s Line Features Compression

A compression shirt from Leonisa’s LEO line.

Leonisa, a Colombian manufacturer of intimate apparel including lingerie, shapewear and swimwear, has expanded its men’s line with new undergarments that offer support, control and enhancement. » I want to read more and receive info from Leonisa

Logan Models Electric’s Blue Line

Sarge Logan at ILS.

Sarge Logan, best known as an adult performer for Los Angeles-based Hollywood Men, modeled Electric Lingerie styles from the company’s Blue Line of men’s underwear at last month’s International Lingerie Show (ILS). » I want to read more and receive info from Electric

Mens Underwear Sales Jump 14%

Unico Renacer collection style, spring/summer 2011.

Strong sales in underwear, socks and other basics categories fueled a 3.3 percent gain in the men’s apparel market during 2010, beating out the 3 percent gain in women’s apparel and the 1.9 percent total apparel market jump, the NPD Group Inc. found in a new report. » I want to read more and receive info from NPD

Unico Goes Eternal for 2011

Unico Gametos brief, spring/summer 2011.

Unico is following up on last year’s futuristic theme, Evolution, with its 2011 design concept, Eternal. » I want to read more and receive info from Unico

Beyond Loungewear for Working Men

Beyond Loungewear black zip hoodie, 2011.

Beyond Loungewear, a maker of men’s loungewear wholesaling for $8 to $22, built upon last year’s collection by introducing similar silhouettes in new, comfort-driven fabrics for 2011. » I want to read more and receive info from Beyond Loungewear

Aussiebum Goes Manly with New Brief

Aussiebum Man brief in charcoal.

In a departure from its crotch-enhancing line announced last fall, Aussiebum is aiming for straightforward masculinity with its new brief, called Man. » I want to read more and receive info from Aussiebum

Shear Butters Up Men’s Undergarments

Male model in the Butter-Me-Up loungepant with female models in intimates, all by Rhonda Shear Intimates.

Rhonda Shear Intimates is bringing the silky touch of its Butterknit fabric to men. As part of the 2011 collection, the brand has added the Butter-Me-Up range for men to its D-lites collection. » I want to read more and receive info from Shear Enterprises

Andrew Christian Says No To Shrinkage

The Shock Jock Brief.

Andrew Christian Inc. says it is combating shrinkage related to the winter cold with its new line of crotch-enhancing underwear. » I want to read more and receive info from Andrew Christian

Electric Launches Sexy Men’s Line

A style from the Blue line by Electric Lingerie.

Electric Lingerie has introduced the Blue line of sexy men’s underwear, which will ship to stores on January 30. Check out looks from the line by clicking on the "For More Information" tab! » I want to read more and receive info from Electric


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