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latest from wholesale lingerie news

Dominique Minimizers: A Formula For Success

Two views of Dominique’s Mystique Minimizer style #7000.

“Minimizers are immensely popular, and in the case of Dominique, have our highest sell through rate,” began owner Michael Chernoff, discussing a category of bras his company has made a specialty. » I want to read more and receive info from Dominique

Exquisite Form: New Bra, Sleepwear Styles

New bra and sleepwear styles.

Exquisite Form, part of BL Intimates (BLI), is launching a new bra style as well as two new sleepwear designs this fall, Stephanie Bronk, corporate account manager, told BODY. » I want to read more and receive info from Exquisite Form

La Whisper Bringing 3 Brands To Curve Show

La Whisper’s three brands: EvaShow, NBB and Marc & André.

La Whisper Apparel is an intimates distributor that is bringing, to their first Curve show inJuly, three interesting labels: NBB Lingerie, EvaShow and Marc & André. » I want to read more and receive info from La Whisper Apparel

Souhela Ferrah: Luxury Line Coming To Curve

“A label inspired by the island life with a twist of French style,” is Souhela Ferrah, an eponymous brand launched in Bali in December 2017 by a former fashion model. » I want to read more and receive info from Souhela Ferrah

Starline and Raveware Break Sales Records

New styles from Starline and Raveware.

Buoyed by positive reactions from buyers, some of it at recent trade shows, sister companies Starline and Raveware both reported record breaking sales for their latest collections. » I want to read more and receive info from Starline

Extensive ‘Luxury’ Line Successful For Axami


Axami, the extensive Polish brand with many separate groups, has been expanding rapidly in the U.S. market. A key component of its success has been its Luxury collection. » I want to read more and receive info from Axami

Dominique Continues To Expand Bridal Line


Since Dominique, a brand focused on the needs of the specialty retailer, launched over a decade ago, a growing segment of its business has been serving the needs of women during that most special of all occasions: weddings. » I want to read more and receive info from Dominique

VS, Pink U.S., Canada May Comp Sales Up 2%

Victoria’s Secret and Pink comparable U.S. and Canada store and direct sales rose 2% in May. A gain, yes, but that is compared against a huge drop of 14% last May. » I want to read more and receive info from Victoria’s Secret

Aerie Astounds With Q1 Comparable Sales +38%

Aerie comparable sales jumped an astonishing 38% in its first fiscal quarter of 2018. The event was even more remarkable since the comps, for the lingerie division of American Eagle Outfitters (AEO), were up 25% in the same quarter last year. » I want to read more and receive info from Aerie

NILS: Many Prominent Brands For Fall Show

The New International Lingerie Show (NILS) has commitments from many prominent brands for its fall show, September 24 through 26, at the Westgate Hotel in Las Vegas according to one of the show principals, Chad Timney. » I want to read more and receive info from NILS

Soma Q1 Comps Down 5.8%; Cuts Store Count

Soma comparable sales fell 5.8% in its fiscal first quarter. It was the largest drop in comparable sales in several years for the intimates division of Chico’s FAS, Inc., and came as the company reported the closure of four more Soma boutiques. » I want to read more and receive info from Soma

Daisy Corsets Hits With Mix-N-Match Options

Separate corsets and skirts provide a multitude of looks.

Daisy Corsets’ corset dress collection continues to expand for 2018, with the company’s powerful Mix-N-Match concept helping to drive growth according to co-owner Jennifer Reynolds. » I want to read more and receive info from Daisy Corsets

NuBra’s New Seamless Demi Adhesive Bras

NuBra’s Seamless Demi, with or without underwire.

NuBra continues to expand its collection of adhesive bras to provide solutions to a variety of fashion challenges. Two recent additions are the Seamless Demi and Seamless Demi Underwire. » I want to read more and receive info from NuBra

Avery Rose Looking To Add Select Retailers


Avery Rose Lingerie launched online about a year and a half ago, with an elegant, embellished collection of bralettes and matching bottoms. Now owner Jennifer Coll is looking to place the line in select retail shops, and will exhibit an expanded group at the New York Curve show in July. » I want to read more and receive info from Avery Rose

Reversing Direction, VS, Pink April Comps -2%

Victoria’s Secret and Pink April comparable store and direct sales in North America fell 2%, reversing the previous, positive trend for 2018. The lingerie labels had reported increases in comps in each of the first three months of the year. » I want to read more and receive info from Victoria’s Secret

Smart Underwire: The Next Revolution In Bras

“A Smart Underwire is about to bring a revolutionary change to the comfort and fit of bras,” declared Matthew Fink of Fastech/S&S, a leading intimate apparel component supplier. “And we are leading the way with an extraordinary collection of patent pending products.” » I want to read more and receive info from Fastech/S&S

Posture Bras Important For Exquisite Form


Bras that help to improve the posture have been strong part of the Exquisite Form collection offered by BL Intimates (BLI). » I want to read more and receive info from BL Intimates

Changewear Expands With Several New Styles

Not long ago, Michelle Judson launched Changewear, a new lingerie concept which allows women to quickly alter the look of their bra with changeable colored cup inserts and bra straps. » I want to read more and receive info from Changewear

Impudique: New French Label Growing In U.S.


Impudique, the new French lingerie label, continues to expand with its second collection. Charlotte Catanzaro, daughter to fetish designer Patrice Catanzaro, discussed the newest directions with BODY. » I want to read more and receive info from Impudique

Patrice Catanzaro Adds Sales, New U.S. Stores


Patrice Catanzaro, the Marseilles-based designer who recently exhibited his fetish collection at the Altitude Intimates show in Las Vegas, reported expanding sales in the U.S. » I want to read more and receive info from Patrice Catanzaro

Rigby & Peller Sales Declined In U.S. In 2017

In 2017, Rigby & Peller, the retail chain of nine lingerie stores in the U.S., continued “to post a negative turnover trend, mainly due to the closure of loss-making stores,” according to parent company Van de Velde. » I want to read more and receive info from Van de Velde

Tim Regan: Dreamgirl’s President Private Label

Tim Regan was named, at the very end of April, president of private brands by DG Brands, the owner of the Dreamgirl label. » I want to read more and receive info from Dreamgirl

New From NuBra: The Push Up Plunge Bra


NuBra continues to improve and expand its collection of adhesive bras, now with the launch of style #L398, the Push Up Plunge. » I want to read more and receive info from NuBra

Dominique Intros Alana, Low Back, Strapless Bra


Dominique has introduced another longline bra, perfect for the bridal market as well as low back strapless dresses. » I want to read more and receive info from Dominique

Suddz Now On Website, Coming Soon To Stores


Shapeez, the company that offers an extensive collection of patented bras, has perfected its new Suddz Intimate Apparel Wash, is offering it on the company website, and plans to soon make the product available at its many retail locations. » I want to read more and receive info from Shapeez

Leilani Whitney Is Now President At Fantasy


Fantasy Lingerie managing director Leilani Whitney has been elevated to company president, succeeding company owner Scott Taylor, who will continue as CEO. » I want to read more and receive info from Fantasy Lingerie

VS, Pink Comp Sales Up For 3rd Month In Row

Driven by strong direct to consumer business, comparable sales for Victoria’s Secret and Pink rose 1% in North America after suffering a 13% decline last March. Store sales, however, were down for the month. » I want to read more and receive info from Victoria’s Secret

Altitude Show To Hold Seminars April 18th

During its show at the Paris Hotel in Las Vegas April 17 through 19, Altitude Intimates will hold a number of seminars, covering the subjects of online pricing, the effects of Amazon, intimate apparel intellectual property and lingerie fashion trends. » I want to read more and receive info from Altitude Intimates

LuminoGlow Adds New, Descriptive Packaging


LuminoGlow, recently introduced to stores in the U.S., has just added packaging for the collection, something retailers have requested. » I want to read more and receive info from LuminoGlow

Allure: April Launch For New ‘Adore By Allure’


Canada-based Allure Lingerie is launching a new line, Adore by Allure, which it describes as “intoxicating high fashion lingerie and nightwear,” at the upcoming Altitude Intimates trade show in Las Vegas. » I want to read more and receive info from Allure Lingerie

CLO Intimo: Still Going Strong After 15 Years


At the last New York Curve show we stopped by to admire the colorful lingerie at the CLO Intimo booth. We asked about new directions for the company, and about what seemed to be a sexier, more provocative feeling with the collection. » I want to read more and receive info from CLO Intimo

Interview: Rodrigo Cano Of EuroSkins Shapewear

Rodrigo Cano speaking with a customer at a trade show.

BODY publisher Nick Monjo conducted this interview with Rodrigo Cano, president of the Cano Group, the firm that produces EuroSkins shapewear and intimates as well as Eurotard dancewear. » I want to read more and receive info from Cano Group

Soma Comparable Sales Down 2.3% For Q4

Soma’s Vanishing Back Bra and Vanishing Edge Panty.

Comparable sales at Soma were down 2.3% in the 13 weeks ended January 27, 2018. They were also down 1.5%, for the 52 week period ending on that date. » I want to read more and receive info from Soma

Easton Named Agency For Fine Lines Australia


Fine Lines of Australia has named Easton International as the “exclusive agency managing this brand for the USA,” Easton owner Russ Klein told BODY. » I want to read more and receive info from Fine Lines of Australia

Brabar: New Teen Line From Wendy Herman


Brabar is a small new collection of “supportive bralettes specifically designed for petite and full busted teens with smaller bands, larger cups” according to founder Wendy Herman. » I want to read more and receive info from Brabar

Felina Names 3 New Sales Representatives

Felina has added three new reps. Neal Ferst at McPete Sales has the territory: NY, NJ, PA and New England. His contact info is: 212-213- 1330; 732-742-8999 (cell), 212-686-0159 (fax), neal@mcpeteinc.com. » I want to read more and receive info from Felina

More New Colors For Fit Fully Yours Bras

New colors at Fit Fully Your include Black, for the Serena group, and Blue in the Gloria collection.

Fit Fully Yours, the company that focuses on large cups, has added new colors and sizes to some of the bras in its existing collection. » I want to read more and receive info from Fit Fully Yours

Interview: Barry Revzen, New CEO At Dreamgirl

In a wide ranging series of discussions and emails, Barry Revzen, the new CEO at DG Brands, which produces Dreamgirl lingerie and costumes, described parts of the firm’s history, his background in the industry and an ambitious strategy for the company’s future. » I want to read more and receive info from Dreamgirl

Fitatti’s Unique ’Fashion Slimmer’ Technology


Fitatti, the recently launched shaping and slimming brand, not only offers a new way of catering to the needs of specialty stores, but also provides a unique approach to shapewear: the Fashion Slimmer process. » I want to read more and receive info from Fitatti

Dominique Showing New Styles At Curve

Dominique, a brand focused on the needs of the specialty retailer, will be bringing new styles to the upcoming Curve show in New York next week. These include lace and full figure versions of bras in its popular Aimee line. » I want to read more and receive info from Dominique

Coconut Grove First Quarter Sales Jump 95%

Examples of Maidenform sleepwear and a bra.

First quarter sales rocketed up 95% at Coconut Grove, the apparel division of iFabric Corporation. This follows a 97% jump in sales at the same division in the fiscal fourth quarter ended September 30, 2017. » I want to read more and receive info from iFabric

Hanes Buys Australian Retailer Bras N Things

The Bras N Things website.

Hanesbrands signed an agreement to acquire Bras N Things, a sexier retailer of intimate apparel with 170 shops across Australia, New Zealand and South Africa. » I want to read more and receive info from Bras N Things

Escanté: ‘2018 Story Of Romance, Chapter I’

One of Escanté’s new colors for 2018.

Escanté’s latest lingerie fashions can be found in its new “2018 Story of Romance, Chapter I Collection.” » I want to read more and receive info from Escanté

Fitatti: New Shapewear, New Way Of Selling It


Fitatti, a new shaping and slimming apparel label, based out of Los Angeles, has just launched! » I want to read more and receive info from Fitatti

Texco: Supplier of the Year At 2018 Femmy’s

Texco, a leading global manufacturer of hook and eye tape, will be named a “Supplier of the Year” at the upcoming 2018 Femmy Awards gala on February 6. » I want to read more and receive info from Texco

Parfait: ‘Perfect Figure’ Promotional Campaign

Parfait’s new promotional campaign explores the meaning of the words “perfect figure” from the perspective of six women, all with different body types. » I want to read more and receive info from Parfait

Fit Fully Yours: New Collection, New Color

Fit Fully Yours has added a new collection as well as a new color to two existing groups, according to co-owner Anna Gladysz. » I want to read more and receive info from Fit Fully Yours

Changewear: Bras With Changeable Cups, Straps


Changewear is a patented new lingerie concept which allows women to quickly alter the look of their bra with changeable colored cup inserts and bra straps. The bras are made of special lace through which the various colors can be seen. » I want to read more and receive info from Changewear

Undress Code: Intimates With A Modern Look


Undress Code is a new Polish intimates brand, with a modern look and presentation, that is coming to Curve in New York. » I want to read more and receive info from Undress Code

New Bras For Fall 2018 From Montelle and Miel

Montelle’s Wire Free Plus bra, and Miel’s Nana bra.

Montelle, the large Canadian supplier, has a couple of new product introductions of interest for fall according to brand director Annette Smith. » I want to read more and receive info from Montelle


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