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latest from wholesale lingerie news

Kilo Brava Launches First Swim Collection

Kilo Brava has launched its first swim collection, including four separate groups and fabrications. And while swimwear is new to the brand, designer Kristin Bear has deep experience in the category, having “been designing and fitting swim collections for large brands for 15 plus years.” » I want to read more and receive info from Kilo Brava

Daisy Corsets Celebrates Its 14th Anniversary

Daisy Corsets is celebrating its 14th anniversary this year. BODY associate publisher Ted Vayos interview the company’s Jennifer Reynolds. » I want to read more and receive info from Daisy Corsets

Fantasy Launches New Corset Collection


Fantasy Lingerie has just introduced a new corset collection which includes “six fashion corsets and three new harnesses,” according to Tiffany Cartigiano, president. » I want to read more and receive info from Fantasy

Hanes Q4 Innerwear Profit Skyrockets 151%

Left, Hanes Originals Women’s Longline Racerback Sports Bra, $15; and Maidenform M Seamless Lift Bralette, $16.99 on the company websites.

Hanes Innerwear segment operating profit surged dramatically for the fourth quarter and full year full year (150.5% and 7.6% respectively), while net sales remained essentially flat, indicating growing strength in the U.S. underwear market, and providing most of the best news for the parent company. » I want to read more and receive info from Hanes

Dreamgirl’s Bestselling Hosiery, Bodystockings


Bodystockings and hosiery are two of the bestselling categories at Dreamgirl, and the company is putting an emphasis on the collection for 2024. » I want to read more and receive info from Dreamgirl

17th Discount Fashion Warehouse Store Opens

The bra department at the new Discount Fashion Warehouse store on Henderson Road in Columbus, Ohio.

Discount Fashion Warehouse (DFWH), the Ohio off-price retailer of a wide variety of products ­— but with a special connection to fashion and lingerie — opened it 17th store on Friday, shortly after the debut of its 16th just last month. » I want to read more and receive info from Discount Fashion Warehouse

Kilo Brava: Lace Floral Embroidery Capsule


Kilo Brava’s new Lace Floral Embroidery capsule, part of its Spring Collection, is “fully stocked but selling out fast,” according to designer Kristin Bear. » I want to read more and receive info from Kilo Brava

Launched In 2001, NuBra Is Still Growing


More than two decades since the introduction of NuBra adhesive bras, the company’s Daren Peng discusses the reasons the brand is still growing with BODY publisher Nick Monjo. » I want to read more and receive info from NuBra

Sales Leads For Intimate Apparel Wholesalers

There are several challenges to getting usable sales leads for legitimate store buyers in the intimate apparel market. At BODY we have a program for that. Contact Ted Vayos at Ted@fmmg.com. » I want to read more and receive info from BODY

Skims Is NBA’s ‘Official Underwear Partner’

Skims announced a multi year deal making it “the official underwear partner of the NBA, the Women’s National Basketball Association (WNBA) and USA Basketball.” » I want to read more and receive info from Skims

Latest News In January 2024 BODY Magazine


The January 2024 issue of BODY Magazine includes stories on many new collections, a lengthy discussion of current intimate apparel trends with former Dreamgirl CEO Christopher Scharff, an article on Dark Garden in New Orleans, and a photo of Forplay’s new swimwear on the cover. Go to https://indd.adobe.com/view/ee04b0a9-9877-4dd5-b50d-3a41478e99b5 to find the online, page turning version of the issue. » I want to read more and receive info from BODY Magazine

Lollipetals Adds Purple Pansy Nipple Covers


Lollipetals, an innovator in the category of nipple covers, has just added “a stunning new color,” Purple Pansy, according to founder Lara Colucci, who refers to herself as “head petal pusher.” » I want to read more and receive info from Lollipetals

Christopher Scharff Discusses Market Trends


Christopher Scharff was, until a few years ago, the CEO of DG Brands. In this interview, inspired by many previous discussions together, Scharff and BODY publisher Nick Monjo covered a variety of topics of concern in the intimate apparel industry today. » I want to read more and receive info from Christopher Scharff

MeUndies: Stoddard Is Chief Revenue Officer


MeUndies, the online brand which offers women’s and men’s underwear and apparel, named Ariel Stoddard as its new chief revenue officer. Most recently she had served as general manager at Fabletics, the activewear brand. » I want to read more and receive info from MeUndies

Kilo Brava Spring 2024 Satin Collection


The Kilo Brava 2024 spring collection launches in February, and includes “eight unique groups/fabrications,” according to designer Kristin Bear.” » I want to read more and receive info from Kilo Brava

Dreamgirl Valentine’s Day Recommendations


“Spice it up!,” began a Dreamgirl spokesperson as she provided a number of recommendations for Valentine’s Day 2024. » I want to read more and receive info from Dreamgirl

Soma Sales Were Flat For Q3, Nine Months

Soma’s new Linework Metallic Embroidered Plunge Bra ($69) and matching thong ($20).

Sales at Soma fell slightly in the third quarter to $105.407 million, compared to $105.540 million in the same period last year. For the first nine months, however, they were up slightly to $333.891 million, compared to $331.322 million last year. » I want to read more and receive info from Soma

Knix Adds Leakproof Shapewear Collection


Knix has introduced Leakproof Shapewear, which is capable of “absorbing about 0.8 - 3 tsp of liquid, which is the equivalent of about 1-3 regular tampons or about 1-2 pantyliners.” » I want to read more and receive info from Knix

Splendies Holiday Capsule Now Available


Splendies, the intimate apparel brand that began as an online underwear subscription service in 2013, and has blossomed into an important intimate apparel brand, is offering a special collection for the holidays. » I want to read more and receive info from Splendies

NuBra Adhesive Bras Still Made In The U.S.


Three years ago we wrote about NuBra’s decision, when it began manufacturing its patented bras over two decades ago, to make them in the U.S. In this follow up interview, BODY publisher Nick Monjo talks with the firm’s Daren Peng, about the company’s bras and its American manufacturing facility in California. » I want to read more and receive info from NuBra

Corin Adds Latest Fabric Cutting Technology


Corin, the Polish bra producer specializing in larger cups, has recently added the newest computer driven, robotic fabric cutting system, continuing its commitment to maintain its production facilities at the highest levels of technological advancement. » I want to read more and receive info from Corin

Kilo Brava Launches New Mesh Collection


Kilo Brava has just launched a versatile new Mesh Collection that combines a thong, triangle bralette, underbust bustier, underwire bodysuit, gloves and a maxi dress. » I want to read more and receive info from Kilo Brava

Forplay: Trendsetting Styles & Private Label

New lingerie styles from Forplay.

“At Forplay, not only do we set the trend, but we also love to work collaboratively with our customers who want their own individuality when it comes to private labeling,” declared National Sales Representative Freda Rose. » I want to read more and receive info from Forplay

You Lingerie Introduces New ‘Energy’ Sports Bra


You Lingerie, the bra specialist that focuses on the needs of independent lingerie shops, has just added a new sports bra, “Energy,” style number 100-905. » I want to read more and receive info from You Lingerie

Playboy Lost $15.1M As Honey Birdette Slides


Playboy lost $15.074 million on $33.282 million in revenue,in the three months ended September 30, compared to a much bigger loss of $264.697 million on higher turnover of $45.706 million in the same three months last year. Much of the loss last year was due to the write down of the value of various assets. » I want to read more and receive info from Playboy

Wacoal U.S. Suffers Big Loss; Exiting Lively


Wacoal is planning to “withdraw from the Lively business and to liquidate Intimates Online,” the parent company of that brand, after many years of losses and declining sales. It made the announcement as it released its first half financial results. » I want to read more and receive info from Wacoal

iFabric Earns $437K On Record Sales Of $15.9M


For the fiscal year ended September 30, iFabric earned 596,986CAD, Canadian dollars, (about $437,000 at today’s exchange rates), on record annual revenue of 21,642,761CAD (about $15.9 million). The company produces intelligent fabrics as well as adhesive bras, other intimates and apparel. » I want to read more and receive info from iFabric

Dreamgirl 2024: New Styles, Logo, Packaging


“It’s Time! 2024 marks the year of Dreamgirl!” So announced a company spokesperson as she described “transformative changes that mark a new era for our brand.” » I want to read more and receive info from Dreamgirl

Delta Galil Acquiring Chantelle’s Passionata

Passionata’s Brooklyn Plunge Bra; and Only Manhattan Plunge T-Shirt Bra.

Delta Galil is acquiring Chantelle Group’s Passionata lingerie brand. The label was launched as an offshoot of parent company by Chantelle chairman Patrice Kretz in 1988. » I want to read more and receive info from Chantelle

Kilo Brava: Embroidered Pieces For The Holidays


Kristin Bear seeks to provide “attainable luxury for the modern woman,” with each new collection she creates for Kilo Brava, the lingerie line that provides versatility by blurring the lines between intimate apparel and ready-to-wear. » I want to read more and receive info from Kilo Brava

Victoria’s Secret, Pink Intro Adaptive Intimates


Positioning itself at the forefront of intimates inclusivity, Victoria’s Secret in mid October introduced its “first-ever collections” of adaptive underwear for women with disabilities. » I want to read more and receive info from Victoria’s Secret

iFabric Re-Ups Maidenform License


Coconut Grove, the intimate apparel division of iFabric, has renewed its license and distribution agreement to use the Maidenform name, which is owned by HanesBrands. » I want to read more and receive info from iFabric

Dreamgirl: A Wide Variety Of Santa Styles


“The holiday season is here! Time to deck the halls and dust off that holiday décor as we draw closer to the best-selling season of the year,” reminded a Dreamgirl spokesperson. » I want to read more and receive info from Dreamgirl

Nipple Covers Made To Be Seen: Lollipetals


“With stunning full color illustrations and designs, Lollipetals offer a fresh perspective on the world of nipple covers, where fashion meets function in a fabulous way.” So designer Lara Colucci introduced her completely new take on how to cover the breast. » I want to read more and receive info from Lollipetals

Flynt Group Acquiring Lovers From Playboy

Flynt Management Group (FMG), which operates the Hustler Hollywood stores, has agreed to purchase the Lovers retail stores and e-commerce business from Playboy “for approximately $13.5 million.” » I want to read more and receive info from Hustler Hollywood

October BODY: Ewa Bien & Breakout Bras


October BODY features Ewa Bien on the cover and a profile of the Breakout Bras in Greenville, South Carolina. Also featured is an article on the tenth anniversary of the Splendies intimate apparel brand and Dreamgirl’s private label operation. Here is the link to the online “page turning” version. https://indd.adobe.com/view/f7bcd89a-4ec6-440a-a252-899ceff7375a » I want to read more and receive info from BODY

Hanky Panky, Prabal Gurung Collaboration

Hanky Panky x Prabal Gurung Rose Gold Set and Collaboration Embroidery Bodysuit.

Hanky Panky Partnered with designer Prabal Gurung on a fall intimates collection. » I want to read more and receive info from Hanky Panky

New Line: Von Follies By Dita Von Teese


Hustler Hollywood and burlesque performer and designer Dita Von Teese have partnered to create a new lingerie collection, now avaialble exclusively in 56 of the retailers total 58 stores. » I want to read more and receive info from Dita Von Teese

You Lingerie Introduces An ‘Ultra Minimizer’


You Lingerie, the bra specialist that focuses on the needs of independent lingerie shops, has just added a new minimizer to its extensive collection of bra styles. » I want to read more and receive info from You Lingerie

DG Brands: Private Label Lingerie Expert


DG Brands, a heritage lingerie company, has made its own brand a priority since it launched 1978. “But in recent years, as the dominance of a select few brands has waned, and a big crop of DTC brands has arisen, retailers have looked to get in on lingerie,” a spokesperson explained. “Thus, private label or a no branded component and collaborations have become big business. Strong private-label product / private label brands have become immensely important in the fashion industry.” » I want to read more and receive info from Dreamgirl

Shapeez: Go To Bras For Fuller Busted Women


“Retailers will tell you that fuller busted women, whatever their band size, can be a challenge to fit properly,” began David Berner, the CEO of Shapeez. “But introduce them to one of our Shapeez styles and you can win a customer for life.” » I want to read more and receive info from Shapeez

Corin: Sales, Profits Rise Driven By Innovation

The Gesele bra from Corin.

Corin, the innovative Polish bra brand, reported an 18.18% increase in sales in the twelve months ending June 30, 2023, as well as a 19.38% increase in profits in the same period. The privately held firm exports more than half of its products to North America, Europe and other parts of the world. » I want to read more and receive info from Corin

Calida: Guido Campello Out As Cosabella GM

Calida has replaced Guido Campello as general manager of Cosabella, with his older sister, Silvia Campello. She has been with with the company, founded by her parents in the 1980’s, since 1998, most recently as head of finance and operations. » I want to read more and receive info from Cosabella

Aerie Operating Income Up Almost Fivefold

Aerie’s “Show Off Balconette Rooftop Garden Lace Bra,” now $44.96, and “Show Off Rooftop Garden Lace Cami Bralette,” now $19.97, on the company website.

In the second quarter Aerie “adjusted operating income” soared almost fivefold to $57.253 million, as net revenue rose 2.3% to $380.413 million. In the same quarter last year the intimate apparel division of American Eagle Outfitters (AEO) reported adjusted operating income of $11.830 million on net revenue of $371.683 million. » I want to read more and receive info from Aerie

VS Q2: Loss Of $1.4M On Sales Of $1.4B

Two images of the new “Icon by Victoria’s Secret Push-Up Demi Bra” retailing for $54.95 on its website.

Victoria’s Secret reported a second quarter loss of $1.428 million on sales of $1.427 billion, compared to a profit of $69.926 million on sales of $1.521 billion in the 13 weeks ended July 30, 2022. » I want to read more and receive info from Victoria’s Secret

Soma Sales Rose 2.1% In Second Quarter

Two views of Soma’s Bodify Front-Close Perfect Coverage Bra on the company website.

Soma second quarter total sales rose 2.1% to $120.861 million, up from $118.362 million last year. Meanwhile comparable Soma store sales slipped 0.5% in the 13 weeks ended July 29, 2023 » I want to read more and receive info from Soma

Getting Ready For The Holidays With NuBra


“As retailers prepare for the upcoming holidays, they should be aware of, and prepare for, certain seasonal buying trends we have noticed for our products,” declared NuBra’s Daren Peng. » I want to read more and receive info from NuBra

Van de Velde Sales Rose 5.5% In First Half

Image on the Marie Jo website.

Sales at Van de Velde rose 5.5% in the first half while net income fell 4%. The firm owns the Marie Jo, PrimaDonna and Andres Sarda wholesale brands, as well as international retail chains including three Rigby & Peller (formerly Intimacy) stores in the U.S. » I want to read more and receive info from Van de Velde

Splendies Celebrating Its 10th Anniversary


Splendies is celebrating its 10th anniversary. The company, which began as an online underwear subscription service in 2013, has blossomed into an important intimate apparel brand which now also offers sleepwear, and has recently launched an exclusive wholesale line selling to stores large and small across the country. » I want to read more and receive info from Splendies

‘The Morph Bra’ Is Now ‘The Only Bra’

Bras on TheOnlyBra.com.

In 2021 a new lingerie brand was launched by wife and husband Joanie and Maurice Reznik (who himself had once served as CEO of Maidenform). It has since changed its name and has found new followers among specialty stores. » I want to read more and receive info from The Only Bra


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