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latest from wholesale lingerie news

Shapeez Lowers Back Neckline Of Tankee Bra

Shapeez has improved one of its best-selling styles, the Tankee Long. “We » I want to read more and receive info from Shapeez

Parfait: New Styles & Colors For F/W 2015

The ‘Marrianne’ and ‘Ellie’ styles from Parfait’s Autumn/Winter 2015 collection.

Parfait, the full bust lingerie brand, has added new colors and styles to its Autumn/Winter 2015 collection. “Earthy, metal-inspired hues are seen throughout three new ranges as well as six new recolors, ranging from pewter and black/silver to Java and charcoal,” according to a spokesperson. » I want to read more and receive info from Parfait

Texco Hook & Eye Tape Expands In The U.S.

Texco Hook & Eye Tape Ltd. has been expanding its business with American intimates wholesalers and as a result recently opened a branch office in this country. » I want to read more and receive info from Texco

Agent Provocateur Sales Rose 36% In Latest Year

Images from Agent Provocateur’s new Naomi Campbell ad campaign.

Agent Provocateur sales rose 36% for its fiscal year ended March 29, 2014, from “£39m to £53.1m” (or from about $59 million to about $80 million at current conversion rates) according to a company release. “For the second year in succession, EBITDA increased by over 50% year on year, growing from £6.2m to £9.6m” (about $9.4 million to about $14.5 million). » I want to read more and receive info from Agent Provocateur

Baci Lingerie Reports Successful ANME Show

Styles from the After Dark by Baci, Dreams and Envy Menswear collections.

Baci Lingerie and Envy Menswear reported a successful showing at the Adult Novelty Manufacturers Expo (ANME) Founders Show in Burbank, CA in January. “New collections and POS materials were met with excitement for an energized start to the new quarter,” according to a spokesperson. » I want to read more and receive info from Baci Lingerie

U.S. Launch Successful, Ana Grant Adds Sizes


Ana Grant, the moderately-priced Canadian brand that launched in the U.S. last year, has just expanded its size range of its Daisy T-shirt bra to include DD, DDD and G. It has also expanded sizing on its strapless, Symphony bra to DDD. » I want to read more and receive info from Ana Grant

Bumbrella: Panty+Slip Combo In March Launch


A new product combining the “comfort of a well-fitting panty with the convenience of an attached mini slip” called “bumbrella” (the designer does not capitalize the name) arrives in the market in March. It is the 2012 patent-pending invention of Tara Gallagher, founder of CiCi Soleil Ltd. » I want to read more and receive info from bumbrella

Knock out! Introduces The "Sky Collection"

Styles from Knock out! including one from the new, blue “Sky Collection.”

Knock out! is introducing the “Sky Collection” of three sky blue panty and two sleepwear styles for end of February delivery. » I want to read more and receive info from Knock out!

Challenge Of Launching In The Luxury Sector

Lingerie from Madame Aime, the French brand launched last summer.

Madame Aime, the luxury intimates brand introduced last summer, stands out as something of a test case as to the viability for bras retailing for $280 to $320 as well as the sustainability of the practice of actually making lingerie in France (as opposed to “designing” it there and producing it elsewhere). » I want to read more and receive info from Madame Aime

Shirley of Hollywood: New Distributor For UK


Shirley of Hollywood has a new, exclusive distribution agreement with Alterego for the UK and Ireland. Previously Shirley was distributed exclusively by Veritus UK Limited in the UK. » I want to read more and receive info from Shirley of Hollywood

Lou: CMK Taking Over U.S. Sales, Distribution


CMK Distinctive Brands has taken over the “import and distribution of Lou,” as well as providing other marketing services for the brand in the U.S. Krista Tonra is no longer working with the brand and “the office at the Fruit [of the Loom] space [in Manhattan] has been closed” according to Russ Kelly of CMK. » I want to read more and receive info from Lou Lingerie

Catanzaro: A Valentine’s Box For Him and Her

Patrice Catanzaro has created a special promotion for Valentine’s Day and reports strong sales for its latest collection. » I want to read more and receive info from Patrice Catanzaro

Ashish Sensarma Starts As Wolford CEO In Jan.

Wolford AG has appointed Ashish Sensarma CEO to start January 7th, 2015. » I want to read more and receive info from Wolford

‘Altered Chronology’ For Retail At Triumph


Some recent changes at the U.S. division of Triumph International, including a modification of its retail strategy, were confirmed in an email message from John Gorman, a company manager for North America. » I want to read more and receive info from Triumph

Golyta Releases Hauty Collection For 2015


Golyta, parent company to a number of intimates brands, has released the 2015 Hauty collection. The sexy, strappy brand was originally launched in 2014. » I want to read more and receive info from Hauty

Steven Bernstein Is VP, GM At QT Intimates

Q-T Intimates has hired Steven Bernstein as VP general manager. He starts on January 5th, 2015. Previously he had served as general manager of U.S. operations for Anita. » I want to read more and receive info from QT Intimates

Triumph Recalls 22,000 Bras Sold In Japan

Triumph International is recalling about 22,000 bras because of under wires that “penetrate the tape” that covers them. The company claims that the bras, which were priced in the $48 to $53 range, were only sold in Japan. » I want to read more and receive info from Triumph

Gym Membership Up? So Are Knock Out! Sales


In 2014, over 58.8 million people utilize gyms each year and the industry is growing according to the Bureau of Labor Statistics. How does this affect underwear? » I want to read more and receive info from Knock out

Affinitas 2015: ’Dark Romance,’ DDDD Sizes

Four styles from the Affinitas Autumn/Winter 2015 Collection

Affinitas, a lingerie firm offering a broad array of styles, previewed some of the new products, colors and size extensions it will be rolling out to customers for Autumn/Winter 2015. » I want to read more and receive info from Affinitas

’Premium’ Corsets Make 2014 Daisy’s Best Year


“We paid a lot of attention to our retailers that clearly wanted a higher quality product,” said Daisy Corsets owner Mark Reynolds, in explaining the key reason 2014 turned out to be his company’s “strongest year yet.” » I want to read more and receive info from Daisy Corsets

So Why Does Ann Deal Love The Red Carpet?


Every time a female celebrity steps on to the red carpet wearing a dress that reveals almost too much, there is one woman who celebrates, no matter what the event or who designed the garment. That woman is Ann Deal, the owner of Fashion Forms. » I want to read more and receive info from Fashion Forms

Nov. VS Store Sales Up 6%, Direct Down 5%

Sales at comparable Victoria’s Secret stores in the U.S. and Canada rose 6% in November over the same month last year, while Victoria’s Secret direct sales dropped 5%. Meanwhile, comparable store sales for the entirety of parent company L Brands, Inc., which also operates Bath & Body Works, La Senza and Henri Bendel stores, rose 8% for the four weeks ended November 29, 2014. » I want to read more and receive info from Victoria’s Secret

Q-T and Crème Bralée: 10% Off For Valentine’s


The holiday of romantic love and sweet sensations, Valentine’s Day is known for giving thoughtful cards, lavish flowers, and dreamy presents for that special someone. Celebrate love with a gorgeous set of intimates from Q-T Intimates and Crème Bralée Intimates. For the month of February, Q-T Intimates and Crème Bralée Lingerie are offering a special promotion to retailers: 10% off any 10 pieces of our red, pink, or sexy styles. » I want to read more and receive info from QT Intimates

Soma Reports 22nd Qtr. Of Comp Store Growth


Soma Intimates recorded its “22nd consecutive quarter of positive” comparable store sales,” expects to open a net 31 new stores by the end of this year and “19 to 22” in 2015, and is projecting to eventually have open “600 plus” Soma stores. This information came from executives at parent company Chico’s FAS, Inc. as they commented on the firm’s third quarter 2014 financial results. » I want to read more and receive info from Soma

Komar Moving 500 To Jersey City In Q3 2015

“We are moving to 90 Hudson Street in Jersey City,” Charles Komar, CEO of Komar, Inc. the giant sleepwear, loungewear and intimates firm, wrote BODY in an email message. According to published reports Komar currently employs almost 500 workers at three Manhattan locations: 183 Madison, 135 Madison and 16 East 34th Street. » I want to read more and receive info from Komar

Patrice Catanzaro Set To Launch ‘Tome 12’

Patrice Catanzaro and wife Aude interviewed at a fetish event in Montreal

Patrice Catanzaro, the French fetish designer, discussed his new collection, Tome 12, scheduled to launch at the upcoming Salon International de la Lingerie in Paris, January 24 through 26. » I want to read more and receive info from Patrice Catanzaro

Fit Fully Yours Launches New Colors & Styles

Elizabeth and Gloria bras from Fit Fully Yours

Fit Fully Yours, a firm that has grown rapidly by specializing in attractive bras in the fuller cup sizes, has just launched a new group, the Gloria Collection. » I want to read more and receive info from Fit Fully Yours

Knock out! Celebrating 5 Year Anniversary

Knock out!, the company which launched with its patented “Smart Panties,” celebrates a its five year anniversary in December. Since its founding the company has added several new solutions products and placed its intimates in hundreds of stores in the U.S. and around the world. » I want to read more and receive info from Knock out

Soma Says No Violation Of Wink Bra Patents

Soma’s “Oh My Gorgeous Cami Bra” and Wink’s “9to5 Bra”

Chico’s FAS, the firm that owns the Soma lingerie brand and stores, asked a U.S. district court in Florida in mid-November, for a declaratory judgment dismissing claims of patent infringement by Wink Intimates, a Canadian firm. Chico’s also asked the court to prohibit “defendants from making further claims of litigation against Chico’s for patent infringement” and to award “Chico’s its attorneys’ fees and costs.” » I want to read more and receive info from Soma

Coobie’s Catalog: Many New Styles, Colors

Total Stockroom, the maker of the Coobie seamless bras, as well as other intimate apparel and hosiery, has just added several new styles and products, as well as new colors, to its already large assortment. » I want to read more and receive info from Coobie

Clover Group Close To Naming Dyeing Partner

Angie Lau in New York in November

Angie Lau, CEO at Clover Group, a large Asian producer of intimate apparel, told BODY over tea in the lobby of the Pierre Hotel in November that she was close to announcing a U.S. partner for the new Go! Color bra dyeing process announced last summer at the Paris Mode City lingerie show. » I want to read more and receive info from Clover Group

Nasty Gal Opens First Store In Hollywood


Nasty Gal, the online store that offers a wide range of apparel from dresses to coats (as well as an extensive collection of swimwear and lingerie), has just opened its first retail location at 8115 Melrose Avenue in Hollywood. » I want to read more and receive info from Nasty Gal

Success With ’Jercho’ Campaign For Fantasy

Fantasy Lingerie reported “tremendous success with its participation in EMG’s nationwide radio promotion for author Ginger Jamison’s new romance novel, Jericho. The campaign, spanned “10 Nielsen Audio rated U.S. markets” and “featured a Fantasy Lingerie shopping spree as its grand prize,” according to the firm. » I want to read more and receive info from Fantasy Lingerie

Oh La La Cheri Names Bartling Brand Director

Oh La La Cheri named Lisa Bartling as its marketing and brand director. Most recently she was the head buyer for intimates at the retailer Romantix, based in the Los Angeles area, and has now moved to Miami. » I want to read more and receive info from Oh La La Cheri

Baci: Store Winners & New ’Dreams Volume 3’

Styles from Baci Lingerie’s “Dreams Volume 3” collection

Baci Lingerie announced the top three winners of its “Dreams Retail Display Contest,” and at the same time released “Volume 3” of its Dreams role playing costumes. » I want to read more and receive info from Baci Lingerie

Joe’s Intimates, Newly Licensed, Now In Stores

In late May, Onis Design Group signed a licensing agreement with Joe’s Jeans to produce a collection of intimates and loungewear under the Joe’s Intimates label. Holiday styles have already been delivered to stores. » I want to read more and receive info from Onis Design Group

Leg Avenue’s Amy Tsai: ‘Best Has Yet To Come’

Amy Tsai now heads Leg Avenue

Over the years, we at BODY, as well as the rest of the industry, watched the Tsai family grow Leg Avenue from a tiny brand to one of the very largest in the lingerie, hosiery and costume arena. Indeed, the Los Angels Times reported sales at the firm had risen to $87 million in 2010. » I want to read more and receive info from Leg Avenue

Hanes Still Hungers For More Acquisitions

HanesBrands is still hungry to devour more companies, even after buying DBApparel for $528 million earlier this year and Maidenform for $583 million in 2013. » I want to read more and receive info from HanesBrands

Sales Must Be Good For $2 Million Brassieres

Adriana Lima, Alessandra Ambrosio in the 2014 Victoria’s Secret Fantasy Bras (PRNewsFoto/Victoria’s Secret)

Sales must be good for $2 million bras. Otherwise, why did Victoria’s Secret make two of them for its upcoming televised fashion show December 9th? » I want to read more and receive info from Victoria’s Secret

Jerry Leigh To Make Dickies Girl Underwear

Jerry Leigh of California, a firm that produces apparel for a wide range of stores under many licensed labels, has become “the exclusive licensee for Dickies Girl juniors’ apparel,” according to brand owner Williamson-Dickie Manufacturing Co. Products will include “work and fashion tops, bottoms, and outerwear; plus juniors’ underwear, sleepwear, and loungewear.” » I want to read more and receive info from Jerry Leigh

L Brands: Selling Rest Of MGF To Sycamore

L Brands, parent to Victoria’s Secret, announced that it “and certain of its affiliates have entered into an agreement to sell all of its remaining interest in MGF Sourcing Holdings to Sycamore Partners for $85 million, subject to customary terms and conditions. The sale is expected to close in the first quarter of 2015. MGF Sourcing Holdings owns and operates the third-party sourcing business in which [L Brands] sold a majority interest in October of 2011.” » I want to read more and receive info from L Brands

Intimates Sales Slow In Oct. At Victoria’s Secret

Victoria’s Secret direct sales in October dropped 7% compared to the same month last year, while Victoria’s Secret North American comp store sales for the month were “flat” compared to last year, indicating something of a slowdown on the lingerie side of parent company L Brands’ overall business. In each of the other nine months this year, Victoria’s Secret’s comp store sales have increased from 1% to 10% over the same month in the prior year; direct sales have been higher than the year before in six out of the 10 months. » I want to read more and receive info from Victoria’s Secret

Maurice Reznik: CEO, President At Delta Galil

Maurice Reznik, the former CEO of Maidenform and the architect of its sale to Hanes in 2013, was named to top executive positions at Delta Galil Industries, Ltd. Starting January 5, 2015, Reznik will become “CEO of women’s intimate apparel for USA and Great Britain and president of the company’s Delta Galil USA segment,” according to an announcement, made by the company after 5pm November 3rd, moments before the start of the annual H.U.G. Awards, a major industry charity event in Manhattan. » I want to read more and receive info from Delta Galil

Maidenform Hires Celeb Stylist Micaela Erlanger

Maidenform has hired celebrity stylist Micaela Erlanger as brand “ambassador and spokesperson through March 2015. Erlanger will act as a guide to the Maidenform customer, offering expert tips, product picks and styling insight via the brand’s website and social media platforms,” according to the company announcement. » I want to read more and receive info from Maidenform

Baci’s Seduction:’Value-Priced’ Packaged Line

Baci Lingerie has launched Seduction: “a sub-chapter of our White Label Collection, Seduction is inspired by Baci’s core characteristics – European styling with an edgy, sexy flair,” sales manager Helle Panzieri told BODY. » I want to read more and receive info from Baci Lingerie

Impala Takes Large Stake In Maison Lejaby


In a press release October 17, the French investment group Impala announced that it had made a significant investment in Maison Lejaby and will partner with “existing shareholders” in moving the brand forward. » I want to read more and receive info from Maison Lejaby

DoubleScoop: Planning New Colors, Products


DoubleScoop, the new bra insert brand with an altogether different attitude, has been expanding since its launch at Curvexpo in Las Vegas in August, shipping to additional stores and expanding its product line. » I want to read more and receive info from Double Scoop

Halle Berry & Hop Lun Bring Scandale to Target

Images of Scandale Paris lingerie on the brand website.

Halle Berry has partnered with Hop Lun, the Hong Kong lingerie firm, to launch a Scandale Paris collection that debuted today at certain Target stores in the U.S. as well as at Target.com. Nine styles were offered on the site on October 27th; five bras ranging in retail price from $16 to $18 and four panties each priced at $7. » I want to read more and receive info from Scandale

First L’Agent Lingerie Shop Opening Soon

L’Agent by L’Agent Provocateur styles on the company website.

L’Agent by Agent Provocateur, the lingerie sub-brand designed by Penelope and Monica Cruz, is opening its first boutique, and has chosen to plunk down in a Manhattan neighborhood already full of lingerie shops. L’Agent has plans for additional shops in the near future in Los Angeles, London and Moscow. » I want to read more and receive info from L’Agent Provocateur

Femmy’s Honor Macy’s, Nordstrom & Dana-co

The 2015 Femmy Awards will honor Nordstrom.com, Dana-Co. LLC and the Macy’s Merchandising Group. The Innovation Award will go to 3-D Intimate Apparel Ltd. also known as Clover Group International Ltd. And the Lifetime Achievement Award is going to Kristin Kramer of Victoria’s Secret. » I want to read more and receive info from Femmy Awards


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