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The Donna di Capri model Kelsea Scarlett. The Donna di Capri model Kelsea Scarlett. The Donna di Capri model Kelsea Scarlett. Re-Vamps Packaging Lower Pricing, Up Sizing
The Donna di Capri model Kelsea Scarlett.

Added: Mar 2010
The Donna di Capri model Kelsea Scarlett.

Added: Mar 2010
The Donna di Capri model Kelsea Scarlett.

Added: Mar 2010
Re-Vamps Packaging

Added: Mar 2010
Lower Pricing, Up Sizing

Added: Mar 2010

current news

Donna Di Capri Lowers Pricing, Ups Sizing


Style from the La Sensuelle collection.
Style from the La Sensuelle collection.

(Filed Under wholesale Lingerie News). Donna Di Capri, a Los Angeles-based lingerie wholesaler, is currently offering Holiday promotions featuring lowered pricing on its La Sensuelle Collection. With the lowered pricing, bottoms will retail for up to $8, while bra and panty sets will run for $20 and up. La Sensuelle’s sizing runs from 32A through 36D, S through L.

“We are conducting a two-week promotion on select styles,” Latrina Pugh, marketing director of the company, explained. “Customer loyalty is a major focal point for our company. By lowering wholesale prices for the Holiday season we’re giving our clients the opportunity to purchase/sell quality products at competitive prices.”

But lowering pricing is not stopping the company from upping its size range. In its new collections—titled French Can Can and Wild Thing, both launching in January 2010—the company will offer select teddies and babydolls in sizes S through 2X. Wholesale prices will run from $19.95 and up. Pugh remarked: “There are a cornucopia of lingerie designers that do not cater to the larger-sized woman, and we believe that every woman should feel sexy no matter her size.”

Pugh described the new collection as including “rich shades, lace, ruffles and sculptural cut-out designs,” with French Can Can “more seductive and sensual [with] more delicate crotchless styles,” and Wild Thing “more flirty and capricious.”

Donna Di Capri can be found at specialty retailers nationwide including Déjà Vu Adult Emporium in Las Vegas, Nev; Adult Factory Warehouse in Sylmar, Calif; Oh Cheri in Clayton, Calif; and BlissAvenue.net.

Svetlana Reile, president/founder of lingerie e-tailer BlissAvenue.net, reported that her customers have responded well to the Donna Di Capri line, which she added two months ago. “This brand looks very classy and elegant, [making it] appear expensive despite its reasonable price. The company also ships very quickly, and I have no complaints about working with them,” she said.

For further information, call Donna Di Capri at (213) 747-0600, or e-mail Latrina@DonnaDiCapri.com.


more wholesale Lingerie News >>

Published 12-01-2009 by Amanda Torres Price

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