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A look from Elle Macpherson.Style: Island Cruise. A look from Elle Macpherson. Style: Desert Heat. A look from Elle Macpherson. Style: Exotic Garden. A look from Elle Macpherson. Style: Big Wave Break. A look from Elle Macpherson.Style: Hula Dancer.
A look from Elle Macpherson.Style: Island Cruise.

Added: Dec 2011
A look from Elle Macpherson. Style: Desert Heat.

Added: Dec 2011
A look from Elle Macpherson. Style: Exotic Garden.

Added: Dec 2011
A look from Elle Macpherson. Style: Big Wave Break.

Added: Dec 2011
A look from Elle Macpherson.Style: Hula Dancer.

Added: Dec 2011




































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current news

Elle Macpherson Launches In Europe


Elle Macpherson with her Spring 2010 line.
Elle Macpherson with her Spring 2010 line.

(Filed Under wholesale Lingerie News). Elle Macpherson Intimates is rolling out in stores across main-land Europe for the first time. The lingerie brand—which is already available in the United States, Australasia, the Gulf States and the UK—can now also be found in Switzerland; Austria; Sweden; Demark; Greece; and Germany’s “most prestigious” department stores Galeries Lafayette and KaDeWe in Berlin, Ludwig Beck in Munich and Breuninger in Stuttgart. According to Bendon Ltd., once the European expansion is complete the brand will be available in more than 30 countries worldwide.

According to Elle Macpherson, creative director of Elle Macpherson Intimates, expanding into Europe feels like a natural progression.

“The reaction to the launch of Intimates in Europe has surpasses all our initial expectations,” she said. “It is a very exciting time for me and my design team.”

For further information, contact Robin McCoy, marketing director of Bendon Limited, USA, the exclusive licensee of Elle Macpherson Intimates on the U.S. market: (212) 696-4570 x. 19, Robin.McCoy@Bendon.com.


more wholesale Lingerie News >>

Published 12-11-2009 by Amanda Torres Price

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