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current news

Rubie’s Rocks The Red Rock

The Rubie's team.
The Rubie's team.

(Filed Under wholesale Costume News). In case anyone is wondering who the biggest costume company in the world is, well, that would be Rubie’s Costume Company, Inc. Their sneak-peak event, held at the Red Rock Hotel and Casino in Las Vegas, is the event of the year. I have seen tradeshows with hundreds of brands trying to sell retailers product with less attendees than this invitation-only event. It has been my honor to attend it for the last four years, the Beige’s are gracious hosts with a huge arsenal of products that takes four days for the Rubie’s team to just touch on the highlights of their Bell telephone book of a catalog.

This year, the company introduced 31 new licenses to an already enormously successful lineup of licensed goods; a sexy Playboy costume line with a reasonable price point and the bunny on it! Secret Wishes gave one of the best runway shows that I have ever seen; it resembled a Broadway production.

Delicious, Morbid, Forum Novelties and Charades all released what is sure to be the cornerstone of every costume retailers’ business in the year to come.

See photos from Rubie's Rocks The Red Rock in our Photo Reports section!

more wholesale Costume News >>

Published 01-25-2010 by Ted Vayos

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