(Filed Under wholesale Men's Underwear News). Alfons Kreuzer, stylist for German brand Olaf Benz, summed up its spring/summer 2011 underwear silhouettes by saying “things are looking up again!”
In this statement, he was indicating a departure from the low-rise bottoms of recent seasons. “The waistline is going back up again,” he said. “Soon we will see wide waistbands, which finish just under the navel.”
This is displayed in the brand’s RED 1062 series, with its high-waisted pants and briefs with matching tops. The spring/summer 2011 collection includes 23 series running in sizes S through XXL. Although prices have not yet been set, the brand retails from approximately 18 to 127 Euros, equivalent to approximately $22 to $153 at the current exchange rate.
Premium Bodywear AG produces the Olaf Benz and Manstore brands, as well as licensed Camel Activewear. The company also represents Dreamgirl in several European countries.
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