(Filed Under wholesale Accessories News). Following a successful debut at this April’s ILS, Tara Stravinsky, founder of new company Tyes by Tara, plans to take her chokers, neck ties, garters, and more “accessories that tie,” back to the show’s September installation.
“ILS was amazing: I met a ton of people, and I really felt like the show helped me find my niche. Now I am targeting more of the sexy lingerie and boutique stores,” she said. “From the show, I launched in Fantasy for Adults Only, Gothic Renaissance and other sexy and cheeky boutiques.”
At the September show, Stravinsky will introduce her new Tye Kit, which comes with the company’s assortment, including a garter, a choker and a box of hair ties, for a wholesale price of $14. Overall, the company’s products wholesale for $5 to $14.
The company has also launched 12 new colors including neon shades of chartreuse, purple and blue. With the new shades, Tyes by Tara styles now come in 24 total shades. “ILS attendees inquired about more colors, so we added more sexy shades,” Stravinsky said.
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