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Man brief. Man brief. An Aussiebum style. An Aussiebum Style. An Aussiebum Style.
Man brief.

Added: Mar 2011
Man brief.

Added: Mar 2011
An Aussiebum style.

Added: Oct 2010
An Aussiebum Style.

Added: Oct 2010
An Aussiebum Style.

Added: Oct 2010

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current news

Aussiebum Enlarges Men's Assets

A Wonderjock style by Aussiebum.
A Wonderjock style by Aussiebum.

(Filed Under wholesale Men's Underwear News). Aussiebum is helping men fake even greater assets this fall.

The Australian men’s underwear maker has upgraded the WonderJock, its line of crotch-enhancing underwear first launched in 2006, which the company said has since sold a half a million pairs worldwide. Now called the WJ Pro, the re-introduced line features the original patented size-enhancing technology, but with greater lift and visual effect, according to the company. Additionally, the line now includes Aussiebum’s new Free-Swing technology, which the company said provides “greater sway freedom whilst maintaining superior comfort and support!”

The WJ Pro line consists of a brief, trunk and newly launched jockstrap, available in sizes XS through XXL at a retail range of $17.70 to $21.64. It will hit the company’s website on October 26, and will also be sold in stores, including Britain-based Selfridges and Harrods.

Sean Ashby, founder of Aussiebum, said the company decided to upgrade the best-selling line due to customer demand. “Just as the Aussiebum Wonderjock came about as a result of customer feedback, so too does the new upgrade model, the Aussiebum WJ Pro. Technological advances in fabric development and structure means that [the line] is made from the most luxurious cotton available. The underwear is even more comfortable and, combined with the advanced technology, offers even more support.”

more wholesale Men's Underwear News >>

Published 10-25-2010 by Amanda Torres Price

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