(Filed Under wholesale Accessories News). Seventeen Magazine’s website, Seventeen.com, brought attention to Sassybax in the January 8th post, “Try these four easy wardrobe fixers!”
The adolescent-focused fashion magazine’s site highlighted the Sassynips, Sassymax Inserts and Very Bare Backless bra by Sassybax as perfect solutions to wardrobe malfunctions.
The post recommended Sassynips, which retail for $18, for wear under softcup bras to conceal the wearer’s nipples. It called the $48 Sassymax inserts as perfect for the girl who can’t quite fill out the bust of a dress, as they add one cup size.
The post added that Very Backless Bra is a favorite of celebrities Whitney Port, Cameron Diaz and Jennifer Lopez, and is ideal for wear with a back-exposing dress. It runs in cup sizes AA through DD, and retails for $48.
Launched by Amanda Horan Kennedy in 2004, Los Angeles-based Sassybax makes accessories and shapewear in sizes S through 2X at a retail range of $18 to $118. Better department stores including Neiman Marcus and Saks carry the brand, as well as specialty boutiques and online retailers.
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