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Biatta Taps Karen Nobler

(Filed Under Fashion News). Biatta Intimates, a manufacturer of contemporary and junior daywear, sleepwear, and panties, is pleased to announce the addition of Karen Nobler as its newest account executive where she will maintain profitability and work closely with retailers to identify growth opportunities and maximize business potential.

"It is very exciting and rewarding to be working with a wonderful group of people that are very talented, supportive and open to new ideas," said Nobler. "It is a great opportunity to be part of the growth and expansion of Biatta Intimates into loungewear for the 'Gal on the Go' targeting the contemporary and junior customer, as well as the expansion of their sleepwear."

Before joining Biatta, Nobler held various positions over a 20-year period with Group e Ltd/French Dressing/Tzzz. During her tenure, she served as national sales manager, account executive, and was instrumental in developing and launching the sleepwear division.

Additionally, Nobler was also involved in product development for the panty division, as well as merchandising for both divisions.

In her new position, Nobler plans to expand Biatta's sleepwear offerings, enter into yogawear, add plus sizes to a few current assortments and continue working closely with stores to give them the latest fashion trends.

For more information call Nobler at (323) 232-8400.

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Published 10-16-2008 by Deena Campbell

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Biatta Taps Karen Nobler

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