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Soffe Releases Military-Inspired Men’s Line

Activewear from Soffe’s XT46 men’s line.
Activewear from Soffe’s XT46 men’s line.

(Filed Under wholesale Activewear News). Activewear apparel brand Soffe has introduced a new line for men, XT46, inspired by the brand’s history of working with the U.S. military.

Soffe has manufactured custom training apparel for the U.S. Army and Navy since 1946 and decided to bring the brand’s knowledge of training products and optimum activewear construction to consumers everywhere. The XT46 line, short for "Extreme Training since 1946, is made with antimicrobial and moisture-wicking fabrics to help the wearer feel comfortable during the most intense workouts. "This is the gear that our all-American hero uses, and it’s time that all Americans get to use it," stated company C.E.O. Jim Soffe.

Garments include sleeveless, short-sleeve and long-sleeve tops, shorts and a fleece jacket, all accented with camouflage and pockets inspired by actual U.S. military uniforms. The styles are available in sizes S to XL, with tops going up to a 2XL. The garments wholesale for $10 to $25 with a suggested retail price range of $19.99 to $49.99.

Retailers are generally required to place a minimum order of at least six of each style, but the minimum order requirements may fluctuate based on the size of the retailer. All products ship from a distribution center in North Carolina.

Soffe apparel is available in major stores and web retailers across the United States, including Dunham’s Sports, Dick’s Sporting Goods and

more wholesale Activewear News >>

Published 06-30-2011 by Katherine Rautenberg

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Soffe Releases Military-Inspired Men’s Line

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