(Filed Under wholesale Lingerie News). Canadian manufacturer and distributor BL Intimates, will no longer handle French lingerie brand Lou in North America.
BL Intimates will cease manufacturing Lou Lingerie in November 2011. The product will be handled by Fruit of the Loom, owner of Vanity Fair Intimates and currently a subsidiary of Omaha, Neb.-based conglomerate Berkshire Hathaway.
The contact for Lou Lingerie sales will be Krista Tonra of Fruit of the Loom. Tonra can be reached at (212) 205-3454 ext. 6845.
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