(Filed Under wholesale Lingerie News). “Malha is a play on words,” explained Jackie Saad of the new Colombian brand. “Mala means bad,” and the extra “h” was added, apparently, just for good measure. The soft stretchy bras often feature lace that has been cut up and then sew together with contrasting mesh inserts. The hand-dyed lingerie feature many hand finished details. Wholesale prices range from $32 to $58. When we were in the booth a well-known West Village lingerie shop was apparently finalizing an order.
The brand is the creation of an established Colombian producer, Marlstone, which wholesales a lower-priced collection under the Historia de Amor label (underwear $6 to $17, PJ’s, $9 to $20).
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