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Eres to Expand Internationally


(Filed Under retail Lingerie News). Chanel-owned lingerie and swimwear boutique Eres will be opening new locations in Barcelona, London and Los Angeles by the end of October.

The company stated that it chose the locations based on consumer demand as well as market acceptance of high-end brands. The 532-square-foot London store will be the retailer’s first freestanding location, while the 1,141-square-foot Los Angeles store will mirror a nearby Beverly Hills location. The 645-square-foot Barcelona boutique will be Spain’s third Eres store.

Last year, Eres closed its two New York City boutiques, which were located at 621 Madison Ave. and 98 Wooster St. Eres merchandise can still be purchased at Barneys New York at 660 Madison Ave.

Ere currently operates 19 locations around the globe.


more retail Lingerie News >>

Published 10-06-2011 by Katherine Rautenberg

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