(Filed Under wholesale Men's Underwear News). Olaf Benz, a brand focused on men’s underwear, swimwear and sleepwear, has introduced five new color trends for autumn/winter 2012-2013.
The brand established a strong color concept in 2011 and continues with five new themes. The first group focuses on earth tones with shades that evoke sand and wood combined with soft fabrications. The second range is full of colorblocked style inspired by the flags of the world — the bright red of Japan, navy blue from Great Britain, a bright yellow inspired by Belgium and a rich orange from India. The third group focuses on whites, incorporating textured fabrics with the snowy shades. The fourth range focuses on the wide spectrum of blues, while the final range focuses on reds, a key color for the Olaf Benz brand.
Olaf Benz is expanding its variety of cuts for shirts and briefs. Highlights include low-rise mini-briefs and boxer pants, deep-V-neck T-shirts, and activewear made with a knitted Coolmax net, including sport shirts and leggings with contrast twists and striping. Bestselling classic looks will also be available. Olaf Benz styles are available in sizes S to XXL. While prices have not been set for the upcoming collection, the brand commonly wholesales in the €20 to €130 range, or $26 to $166 at the current exchange rate.
Olaf Benz is produced by Germany-based Premium Bodywear AG, which also represents Manstore and Camel Activewear as well as Dreamgirl in several European countries.
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