(Filed Under wholesale Lingerie News). In business since 1948, Shirley of Hollywood is one company that really knows what works for retailers during the crucial holiday season, from now through Valentine’s Day 2013. In response to a request from BODY, Eric Schlobohm listed what he considers the company’s “Hollywood Holiday’s Must Haves.” (See photos on the “More Info” pages where article continues).

“Number one on St. Nick’s Picks for a playful Christmas with our retailers has been our stretch velvet dress with tulle petticoat, and a peek of lace with an under wired floating bra with ribbon halter built in. You can’t leave the fellas out of the game,” he added, recommending “our very popular black and red velvet Santa boxer, style #568.”

Almost a popular as the holiday dress, according to Schlobohm are the company’s styles 25235, an “all over stretch lace and sheer peek-a-boo cup chemise, “teddy 25236, both proven sellers in our annual catalog. Recommended colors: they are “now blowing out in the new red/black and purple/black” combinations.

Finally, according to the Shirley exec, “another brand new big winner for the Holidays is our stretch mesh and all over lace chemise #25268 in a sweet, and hot black/pink, as well as a great new grey/rumba red.”

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Published 11-02-2012 by Nick Monjo