(Filed Under wholesale Lingerie News). Pierre-Nicolas Hurstel has been named the CEO of the Curve lingerie and swim shows in the U.S. and co-founders Laurence and Jean-Luc Teinturier will become consultants to parent company Eurovet, the French trade show organizer. The Teinturiers will operate the upcoming February Curve shows in New York and Las Vegas before starting their consulting work in March.
Hurstel, who himself has been has been a consultant to Eurovet for the past five years, has been working with the Teinturiers for the past nine months in New York.
In a lunch meeting yesterday with all four players, Marie-Laure Bellon-Homps, CEO of Eurovet, emphasized that the Curve founders will continue working closely with the organization, both to bring new exhibitors from around the world to its existing shows, but also to help develop new exhibitions. “As the leader in the industry, Eurovet’s mission is not merely to react to its partners’ needs but to anticipate them,” she explained, adding that the strategy is threefold: “Leverage out synergies on the buyers and exhibitors side between the North American territory and South American territory; implement a relevant and powerful worldwide offering of swim products and raw materials in addition to the lingerie offering between the existing trade shows in Paris, New York, Las Vegas, Hong Kong and Shanghai; creating a unique online tool to synergize the global needs of the intimate apparel community. More globally, it means coming up with new trade show formats/platforms, expanding the target market geographically and product offering wise, and capitalizing on synergies within the Eurovet shows and its partners.”
Currently Eurovet operates 16 textile and fashion-related shows around the world, seven of them focused on lingerie and swimwear. In addition to the two Paris swim and lingerie shows in January and July, the company organizes the Interfilière, the fabric and trimmings show, that runs simultaneously with the Paris shows. Since 2005 Eurovet has also produced Interfilière Hong-Kong in March, as well as Shanghai Mode Lingerie and Interfilière Shanghai in late October. Eurovet’s shareholders include the French Knitting and Lingerie Federation and trade show organizer Comexposium.
Laurence Teinturier, who with her husband is co-CEO of France-Ligne, Inc., a firm specializing in fashion consulting and business development for the past twenty-five years, said of the new assignment, “I am very happy, not only with guiding and supporting the CURVExpo team, but also extending its product offering and its geographical reach to benefit our customers.” Jean-Luc Teinturier added, “Timing is right to move on with Eurovet to serve our customers on a larger scale and to be involved in other ventures.“
Bellon-Homps added, “For the past twelve years, Laurence and Jean-Luc Teinturier have demonstrated with Lingerie Americas first and then with the launch CURVExpo in 2006, an unquestionable instrumental input and credibility in the intimate apparel world. Moreover, their thirty years of experience in sourcing, quality control, retail, international business development, licensing and consulting in the fashion industry makes them a precious resource in advising Eurovet in its overall strategy. I am thrilled to welcome them within our strategic committee as of March 2013 to further develop our worldwide strategy.”
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