top shadow
Email Supplier Directly
To receive more info from Van de Velde , Click Here.

To receive more info from Van de Velde about a particular product, Click on the photo (photo will enlarge).

PrimaDonna swimwear PrimaDonna swimwear PrimaDonna swimwear PrimaDonna swimwear PrimaDonna swimwear
PrimaDonna swimwear

Added: Jan 2014
PrimaDonna swimwear

Added: Jan 2014
PrimaDonna swimwear

Added: Jan 2014
PrimaDonna swimwear

Added: Jan 2014
PrimaDonna swimwear

Added: Jan 2014

Trade Readers:
I am a Manufacturer’s Rep
I am a Distributor
I am a Textile Supplier
I am a Banker or Factor
I am an OEM Producer
I want to receive more info from this company about its products
I want to receive a catalog from this company
I want to learn more about carrying this brand in my store; have them contact me
I would like to become a manufacturer’s representative for this company; have them contact me
I want to comment on this brand
I am a store owner/buyer who would recommend this brand to other stores

Consumer Readers:
I am a consumer who wants to purchase garments from this company; have someone contact me
I am a consumer who wants to know how/where to purchase this product

I am a consumer who would like a consumer catalog, if you provide one
I am a consumer who would recommend this brand

current news

Problems At Intimacy Persist for Van de Velde

(Filed Under Financial and General Interest News). As we await the report of 2012 financial results for Van de Velde, due on the 25th of this month, it is clear that some of the problems at Intimacy, the U.S. retailer it now fully controls, have not been solved. The Belgian intimate apparel giant owns such brands as Marie Jo, Andres Sarda and Prima Donna and operates retail stores under various names in different parts of the world, including extensive operations in Europe.

In a preliminary report earlier this year the firm noted its consolidated sales in 2012 grew by 0.9% but admitted “a fall in the retail turnover of Intimacy of about 12% in local currency and 5% in euro.” Last year when it reported results for the first half of 2012 it described a less severe decline at the retailer for the first six monts, noting “A fall in retail turnover at Intimacy by around 10% in local currency and 1.5% in euro.” In mid-2012 Van de Velde boasted that it had taken over “operational management of Intimacy since 1 May 2012 and has implemented a plan that is expected to start growing turnover in early 2013.”

Reporting in early 2013, Van de Velde said “consolidated turnover [grew] from m€ 179.8 to m€ 181.4 (or from approximately $243.3 million to $245.5 million) in 2012. In addition to the decline at Intimacy, the firm noted “a fall in wholesale turnover by 1.2%,” adding that this decline in its wholesale business was “mainly due to a decline in the first half of 2012, wholesale turnover increased by 0.7% in the second half.” Van de Velde added that “In Continental Europe retail turnover of Rigby & Peller (the former Oreia) grows by 7% thanks to the opening of new stores in Germany and Spain. The retail turnover of Rigby & Peller in the UK contributes for an amount of m£ 9.2 (m€ 11.3) versus m€ 4.4 in 2011 (5 months).”

Writing in a statement to shareholders that accompanied the company’s 2011 annual report, chairman of the board, Lucas Laureys, discussed the situation at its U.S. retail chain and predicted improvements for 2012 that, obviously, were not fully realized. “Intimacy had a tough year [in 2011]. Turnover fell on a store-to-store basis. This was offset by new store openings, which resulted in a total turnover of $38.4 million American dollar. The fall in turnover across existing stores was only due in a limited degree to the economic crisis. On 1 May 2012 Van de Velde will obtain full management control of Intimacy from the founding shareholders, the Netheros. We have identified numerous potential improvements to be realized in the second half of 2012. The market share of the Van de Velde brands within Intimacy has doubled since the alliance was formed in early 2007. Together with the new stores and the ensuing turnover growth, this results in significant value creation. Intimacy’s growth targets will be maintained. We want to have up to 20 stores open through the United States by the end of 2012.”

As of today there are 18 Intimacy stores in this country, located in Atlanta, Boston, Chicago (two stores), Dallas, Detroit, Houston, Long Island, Los Angeles, Miami, New Jersey, New York City (two stores), Orange County, Philadelphia, San Diego, Scottsdale and Washington, D.C.

more Financial and General Interest News >>

Published 02-06-2013 by Nick Monjo

Related Articles

2017 Sales Rose Slightly At Van De Velde
Rigby & Peller Closes 2 Shops, Only 10 Remain
Energy Exec Will Be New Van de Velde Chief
Rigby & Peller Sales Drop 27.7% In First Half
Rigby and Peller Has Closed Two More Stores
Sales Fell 9.8% In 2015 At Rigby & Peller U.S.
Intimacy, Now Rigby & Peller, Shrinks To 14
Declines Continue As Intimacy Shrinks To 15
Intimacy Stores Losing Money For Van de Velde
Intimacy ’14 Sales Drop, Rest Of Van de Velde Up

Comment on this article, brand or product

Disclaimer: The views expressed in comments published on are those of the comment writers alone. They do not represent the views or opinions of Bodymagazine or its staff.

NOTE: Your Email will not be displayed.

Follow BODY on:
twitter FaceBook RSS
Share this article on:
Digg Reddit Stumble

Contact Information: (718)676-4444
Copyright © 2017 Fashion Market Magazine Group, Inc. All rights reserved.
All photos Copyright © 2000-2018 Nick Monjo & Fashion Market Magazine Group. All rights reserved.
Please email any website related issues to
bottom shadow