(Filed Under wholesale Lingerie News). Tina Yang was at MAGIC showing buyers the Greenice line of lingerie, leggings, men’s underwear and related seamless apparel, produced by Songsong, Inc. in China.
Yang claimed that the Greenice brand is already sold in a number of European countries, including Germany, Italy, France, Russia and the Czech Republic. And she explained that the booth at MAGIC was one of the brand’s first moves to build a market in the U.S.
When BODY stopped by the booth we photographed Yang with Debbie Choi, a DMM at Ross Stores.
The company is now in the process of setting up both a distribution warehouse in Vernon, CA and a wholesale showroom in California, said Yang. The firm has the capability of producing both seamless and cut and sew intimates, she added.
Sample wholesale prices include sports bras from $2.80 to $3.50 and leggings from $4.20 to $6.
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