(Filed Under wholesale Lingerie News). An interesting opportunity is emerging for manufacturer’s representatives in the U.S., in the form of Patrice Catanzaro, a French fetish designer who has recently created both lingerie and Halloween collections and is highly interested in expanding in this country. The company does not have any reps in America and its collections are so different they may well fit into the product assortments at many sales firms.
Before signing with reps, “We wanted to understand the U.S. market, first of all, to start making our place, implementing the brand, and overall understanding what the Americans like and their way of working,” a spokesperson told BODY in an email exchange. “Now we are ready and we think we fully understand our American clients needs and wishes. So, we will now begin to recruit representatives in U.S.A. We will attend the next International Lingerie Show (ILS) in Las Vegas, and if some candidates are interested, they can make an appointment with us (please send an email to firstname.lastname@example.org / Ms Olivia Bozzo / ILS Las Vegas booth 202/204).”
Though he is based in Marseilles, France, Catanzaro has already expanded his brand in several other markets. “We are distributing our products all over Europe, and in Japan, Russia, the Middle East and, of course, the U.S.A. and Canada.” In the international markets, distributors “earn a lot of money by selling our brand.... Patrice Catanzaro is known worldwide as a leader in the sexy chic and fetish market.” In this country, Catanzaro has already exhibited at trade shows for several years, including the ILS, for the past three years. “For three years we have strongly implemented the brand and we are beginning to be recognized in the U.S.A. The hardest work is already done.”
“The brand Patrice Catanzaro can easily be integrated into traditional lingerie stores, because of the quality and finishing of our collections, as well as the prices,” the spokesperson wrote. “Clients can create a sexy corner in their shop in order to present our collections. We remind you that we are a French designer and we produce all our collections in France.”
At sexier lingerie shops, the brand fits “most naturally as possible. Our collections are signed and easily identifiable. We have our own style and our clients recognize Catanzaro items even when they are on the shelves. Our greatest strength is when the salesperson takes his client in the dressing room and the client tries the item on. You can be sure that he/she will buy it, due to the perfect fit of our creations.”
As noted in an earlier article in BODY, retailers who currently carry Patrice Catanzaro range from high end boutiques to fetish and S and M oriented stores to sexier retailers. Among many current customers are the following examples: Luxe Lingerie in Beverly Hills, Fetish Factory in Ft. Lauderdale, Fascinations, Bondesque in Lyn-Lake, MN, The Pleasure Chest, Spartacus in Oregon, Oregon Entertainment, Wicked Temptations in California, Pure Delish in California, Spice of Life in Florida, Susie’s Delights in California and Trystology, the recently re-named shop in Ventura and many others.
According to the Catanzaro source, current retailers “are very happy with our collections. And the biggest proof of it are the weekly restocking orders we receive. Our collections are different and they are welcome in those stores as they are bringing some kind of exoticism that the U.S. market was waiting for.”
“We will be in the U.S. for next ILS in Las Vegas from September 14th to September 18th in booth 202/204. It is probably the best place to meet the team as we will present all our collections and we will take part in the fashion show.”
Interested reps can contact Catanzaro at:
+33-4 91 09 14 72
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