(Filed Under wholesale Lingerie News). Agent Provocateur is about to open its 20th location in the U.S., a 700 square foot shop in the Americana mall in Manhasset, Long Island, on about April 22nd. Yet another location is planned for later this summer, a 990 square foot shop in The Mall Short Hills in New Jersey.
The UK based lingerie firm opened its 100th shop in Australia in February and now claims locations in about 29 countries overall.
The Manhasset “boutique will be a luxurious boudoir inspired emporium featuring built-in lingerie displays finished with classic baby pink and black colorways, and grey and black lace carpets,” according to a company description. “Display fixtures are 70’s inspired with materials of black beveled glass, mirror, brass and lacquer, all adding a rich and warm art deco feel. The sales staff will wear the iconic pink house coats designed by British designer Vivienne Westwood.”
Both of the new boutiques will offer “the main collection, classics, bridal, swim, hosiery and accessories.”
Earlier this year Agent Provocateur announced plans for new shops in London and Los Angeles in 2015, as well as further expansions “across the US, EMEA and Asia Pacific.”
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