(Filed Under wholesale Lingerie News). New fashion from Baci Lingerie’s expanded White Label collection led the way to a successful International Lingerie Show for the company. Images of the intimate apparel adorned the firm’s booth at the bi-annual event March 30 through April 1, in Las Vegas.
“Response to the new White Label items was robust, with many pre-orders to take care of!” said Helle Panzieri, international sales director. “The product art looked incredible in our booth space, featuring a new model and a revised mood and aesthetic. We anticipate that we will do very well with the expansion of the line.”
Baci Lingerie also used the assemblage of industry wholesalers and stores to salute some of its “elite retailers” at the annual Baci Lingerie Customer Appreciation Dinner. “Recognizing exceptional operations as a carrier of Baci Lingerie, accolades were given to attendees in the form of a trophy during a presentation ceremony, spotlighting them as an elite retailer of the award-winning brand,” according to the company. The retailer was not named.
According to Panzieri, “It is our mission to work towards the highest level of success for our customers by acting as a resource, and the most exceptional retailers reach right back. It is our honor to bestow upon our elite retailers the recognition they deserve, and look forward to their continued success with Baci Lingerie.”
Baci Lingerie, which derives its name from the Italian word for “kisses,” offers a variety of collections including White Label: Seduction, Dreams by Baci bedroom costumes, After Dark Hosiery, and Baci Eyelashes. For more information, visit http://www.baci.com and contact NBD@Baci.com.
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