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current news

The Pink Room: Success Selling TrueShapers


(Filed Under wholesale Shapewear News). The Pink Room, a shapewear specialty retailer based in Union, New Jersey, reported success with the waist slimming garments by TrueShapers that it recently began selling.

The Pink Room introduced TrueShapers at the end of 2015 and told BODY, “Thus far, we have had overwhelmingly positive feedback from our customers, and are experiencing a very high level of demand.”

According to the retailer, the results are due to “the unique design of the True Shaper products that are without equal in the existing shapewear market. They use a new technology that the company calls 3D structure, and 3D plus, which is a proprietary trade-marked fabric and process. TrueShapers uses three different layers of fabrics that are woven together to create very high compression yet remain comfortable to the skin. Utilizing this new approach to crafting shapewear, TrueShapers is the first company to offer an alternative to the existing high-compression waist control garments that many clients consider too restricting or uncomfortable. The fabric is described by the company as ultra-light weight, which is also hypoallergenic and very breathable. Due to these qualities, we’re highly recommending these garments for postpartum and post-surgery clients as their high level of comfort does not aggravate sensitive areas nor leave impression marks in the skin.”

The Pink Room explained, “TrueShapers offers their products in two main lengths, long torso and short torso garments, with sizes ranging from extra small to 3X large; the sizes are considered “true fit” as they do not run small or large. Three rows of hooks are offered on every garment which allow for adjustments as you progress with your fittings. Compression falls primarily between very high and medium, and they are very comfortable to the touch.” TrueShapers are offered in a variety of vibrant colors and patterns, as well as classic beige and black.

“As a testimony to the anticipated success of TrueShapers, we’ve already had several repeat retail and wholesale customers who have communicated to us they will continue to carry these products. We are currently structured to sell wholesale quantities up to 200 pieces per order, and are pleased to sell direct to retail as well.”

Contact Bethania Castillo at 908-943-7517 or at thepinkroomlingerie@gmail.com.


more wholesale Shapewear News >>

Published 04-25-2016 by -

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