(Filed Under wholesale Lingerie News). The International Lingerie Show (ILS) is moving past the loss of eight prominent brands that announced they would not be attending its upcoming event in September, and show owner Jeff Yunis stated he “expects two dozen new exhibitors,” as well as the vast majority of those that usually attend.
Optimistic about the upcoming show September 12 through 14 at the Rio Hotel in Las Vegas, Yunis declared in an email message to BODY, “Not only is ILS alive and well. It is determined to remain the biggest and best market in the United States for sexy lingerie, clubwear, dancewear, bikinis, shoes and boots, fetishwear, and of course, oils, lotions and novelties of all kinds.”
As reported earlier in BODY, the September event will be the last at the Rio. A new hotel location will be officially announced during the September show. “Contracts for three years, beginning in April 2017, have been signed.”
Yunis noted that “All kinds of rumors (and untruths) have been spread about ILS having problems and how many exhibitors will shun the show. The fact is, at every trade show, including ILS, a small percentage of vendors drop out after every show. Truth is, for the coming show, less exhibitors than normal have dropped out. ILS will offer buyers a full compliment of exhibitors, in every category, and all of the usual perks such as the cocktail party on Monday after the show, the fashion show with a sit down breakfast on Tuesday, and free breakfast, lunch and afternoon refreshments every day.”
He added that, “For the exhibitors, ILS has been going after some of the largest buyers in the country, inviting them personally to visit ILS. Some are new to the show and some have not been there in a while.”
Discussing the new exhibitors, Yunis wrote, “The sales team at ILS has been busy and expects two dozen new exhibitors for attendees to see. Many, if not most of these companies will be new to the market and have not been seen at any other shows and many do not have road salesmen. This is why buyers come to national trade shows. To keep stores current and ahead of competition, they need “new.””
The trade show owner also made a special point of emphasizing the international nature of his event. “Buyers will come from too many countries to list here but generally they represent two dozen countries.” Some that will be represented include Australia, Brazil, Canada, China, Denmark, England, Pakistan and Spain. — NM
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