top shadow
BODY

current news

VS, Pink February Comp Sales Down 16%


(Filed Under wholesale Lingerie News). Victoria’s Secret and Pink February comparable store sales dropped 16%. When the brands’ direct to consumer sales were include, the decline was also 16%.

This comes after a 4% decline for those comparable stores in January (and a 10% decline when the results for its direct business were added in). One major difference is that the retailer was utilizing its famous print catalog early last year, before dropping it in the spring of 2016.

Meanwhile, parent company L Brands “reported net sales of $765.5 million for the four-week period ended February 25, 2017, a decrease of 10% compared to net sales of $849.3 million for the four-week period ended February 27, 2016. Comparable sales for the four weeks ended February 25, 2017, decreased 13%. For February, the exit of the swim and apparel categories had a negative impact of 6 percentage points and 8 percentage points to total company and Victoria’s Secret comparable sales, respectively.” — NM


more wholesale Lingerie News >>

Published 03-13-2017 by Nick Monjo

Related Articles

VS Q1 Sales Fall 46%; 250+ Shops Will Close
Victoria’s Secret Now To Be Stand Alone Firm
Sycamore Moves To Terminate VS, Pink Deal
Victoria’s Secret Just Reopened Online Store
VS, Pink Now Close Online Stores Til 3.30
VS, Pink Sales Fell 8% In 2019 To $6.8 Billion
Sycamore Buying Majority Of Victoria’s Secret
Times Report: ‘Culture of Misogyny’ At VS
WSJ: Victoria’s Secret May Be For Sale
VS, Pink Q3 Comps -7%; Large Charges Taken


Comment on this article, brand or product

Disclaimer: The views expressed in comments published on bodymagazine.us are those of the comment writers alone. They do not represent the views or opinions of Bodymagazine or its staff.















NOTE: Your Email will not be displayed.

Related pictures

Follow BODY on:
twitter FaceBook RSS
Share this article on:
Digg Reddit Stumble

Contact Information: (718)676-4444
Copyright © 2020 Fashion Market Magazine Group, Inc. All rights reserved.
All photos Copyright © 2000-2020 Nick Monjo & Fashion Market Magazine Group. All rights reserved.
Please email any website related issues to bodymagazinefmmg@gmail.com
bottom shadow