(Filed Under wholesale Lingerie News). Parfait has launched a new in-house blog, “Continuing with its mission of female empowerment and body positivity. It is located on the web at: www.parfaitlingerie.com/blog.
“The Parfait blog features 15-20 original posts each month from a team of talented contributing writers, housing feel-good content categories ranging from bras and lingerie to health and beauty, style to travel, money to smart living,” according to a spokesperson. “All content is underscored by Parfait’s core mission to inspire, educate and engage today’s no-limits woman through female empowering, body-positive messaging.”
“Content is indisputable in its ability to positively or negatively impact the perspective of the consuming public. We’re thrilled to now be able to offer our own original channel of smart, empowering content to positively influence our fans, friends and followers,” according to Kristoffer Cardona, marketing manager at Parfait.
“Committed to realistic expectations when it comes to body shape and size, the blog’s imagery aligns with Parfait’s size-inclusive social media channels, portraying women from petite to curvy.” Recent posts include “A Brief History of Women’s Rights,” “Don’t Lose Weight - Gain Health,” “How to Prepare For A Boudoir Photo Shoot,” “A Letter to My 15 Year-Old Self,” “Top 5 Bra Styles For Women With Big Boobs,” “Find Your Bra Sister Size With Our Simple Chart,” and “Why Every Woman Should Get a Professional Bra Fitting.”
“It’s an honor to partner with strong women that are making a difference in this world, like our contributing wellness writer, Krystal Gordon,” said Cardona. “She took her first bikini selfie last year at age 31 to prove that there is no certain body type to have a bikini body. Readers can read up on her lifestyle practices on the blog twice a week.”
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