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current news

Parfait’s AW 2020: New Styles, New Colors


Style from Parfait’s Iris collection.
Style from Parfait’s Iris collection.

(Filed Under wholesale Lingerie News). Parfait’s AW 2020 focuses on “both beauty and comfort, with the use of intricate laces, stretch satins and soft modals,” according to a company spokesman.

“Styles include contour and long line bras, bralettes, bodysuits, bikinis and hipsters.” The color palate ranges from gold, deep reds and greens to “frosty blue hues.” New collections have been added, along with the “refresh of colors to many of the brands continued best sellers.”

“The Lab line will see a recolor of Vanessa’s satin and lace unlined bra and hipster in a sultry racing red and sleek black. Lab will also see the most style additions with Iris, Lana, Mia and Rose.”

“Iris is the embodiment of romantic enchantment. Made of a satin micro, Iris features a gorgeous unlined wired bra with delicate floral embroidery and high waist brief with intricate detailing. The collection is offered in a warm olive gold and a stunning autumn brick hue.”

“The Lana collection includes a beautiful underwire bodysuit, unlined long line bra and bikini, all masked in an exclusive and exquisite floral print. The styles are made of a power mesh flock and feature lace trim throughout, in addition to plush velvet details. Available in dark raspberry and pine green.”

Mia utilizes stretch lace, and features a no wire long line bralette and hipster. “Available in sultry black and a cheeky French blue, Mia can take you from your workday to a night on the town.”

The Rose set features “a lace lurex corded leaves design with satin accents throughout. Styles include a soft cup bralette with long line styling, plunge neckline and a high waist brief, with ever so delicate lace detail and ribbon trim. Available in a whisper soft lilac and cool slate blue.”

Icon continues to feature Parfait’s bestsellers in basic color ways as well as new fashion colors each season.

“The Adriana collection of stretch lace basics features its popular bralette and bikini in a beautiful new intense brown autumnal hue.” Retro favorite, Charlotte, offers a contour bra, high waist brief and bikini in a soft slate blue with gray fog.” The lace Sandrine long line and hipster are offered “in a stunning racing red.”

Parfait’s Body collection of “everyday essentials and basic silhouettes in a range of colors” includes the “popular and comfortable Dalis bralette and hipster” in “deep nude and medium nude.” The Enora minimizer and hipster is presented in a “gorgeous dusty pink,” while Maya’s unlined plunge bra and hipster” are offered in jade green.

New to the Body line is the Cara collection. “Cara is all about comfort with function. These everyday cotton micro modal basics include a contour, demi and bralette, along with matching super high waist brief and bikini offered in medium nude and intense brown.”

New to Motherhood, Parfait’s maternity collection, is Rain. “Rain offers a beautiful lace trim with unique elastic at the neckline and bottom band.” It is a non-wire style “with stretch modal and enclosed seams for the ultimate comfort,” and is now offered in black.

Parfait’s existing Energy sports bra is now offered in Gray Fog to go with the “current basic colors of black with pink blush and rumba red with cherry.” It is a “mid impact sports bra featuring a hidden underwire, wide elastic band for extra support and moisture-wicking fabric.”


more wholesale Lingerie News >>

Published 12-23-2019 by -

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