(Filed Under wholesale Lingerie News). Dreamgirl’s recently published 2020 Collection Catalog runs over 200 pages and contains new as well as the company’s “most loved styles across all of our product categories, and offering an array of colors for a full year of newness for our customers websites and selling floor,” according to a spokesperson.
“Dreamgirl continues to increase our plus size offering, across all of our merchandise categories. As we see more and more about body-positivity messaging across all markets, the plus customer and sales are steadily growing. Dreamgirl has always supported this “forgotten women.” We are so proud of our continued offering of beautiful and well fitting styles that help enhance a women’s sense of self and confidence!”
The spokesperson outlined three key elements of the new collection. “This year we introduced a gorgeous color, Mulberry. This new fashion color is a key trend for 2020...a beautiful shade that looks great in all fabrics and trims...and on every skin tone.”
“Our Dreamgirl Red Diamond collection continues to be a strong industry leader in the packaged lingerie market,” she continued. “Our designers constantly strive to offer intricately designed, on-trend fashionable lingerie at compelling price points. While these products are at lower price points, for the end consumer this is what they can afford, and it is important to still offer a product that will “wow” them and keep them coming back for more Dreamgirl products.”
A third key element, “The Black Diamond Hosiery category, has had extraordinary growth this year. This is a product offering with which Dreamgirl continues to be on the forefront. In the new 2020 collection customers will see a variety of new fashion forward items as well as some key hosiery classics added to the line. Dreamgirl aims to be the retailers’ one-stop-shop for all hosiery needs.”
At the upcoming trade shows, “We will be showing our Collection 2020 and our Simply Sexy Spring line filled with the classic body styles, like garter slips, chemises and teddies, all designed with exciting on-trend fabrics, colors (from rich the rich berries to the vibrant neons), trims and fabulous detailing.” Key elements include animal prints, faux leather, venice lace, strappy necklines, and gold hardware accents. In all, 2020 is “one of our most exciting Collections ever!”
“Dreamgirl offers an array of styles that are perfect for the bedroom yet many have that cross-over “meant to be seen” appeal such as bras, bodysuits and teddies that have been designed purposely to make a statement in and out of the bedroom!”
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