(Filed Under wholesale Maternity News). The Marena Group has begun the launch of Marena Maternity, a line of eventually 10 pregnancy and post-pregnancy recovery garments, to add to its existing collection of what it describes as “medical-grade compression and shapewear.”
The new line includes “shapers for both natural and cesarean births, a maternity belt with back support, leggings, camis, bras and binders” that provide “gentle compression and support.” The company notes that each garment contains its “TriFlex™ compression fabric that boasts comfort, superior stretch, and antimicrobial properties.”
Currently offered on the Marena website are seven garments, ranging in retail price from the Post-Pregnancy Waist Trainer at $68 on up to the Post-Pregnancy Compression Leggings at $134.
Colin Marafko, chief marketing and e-commerce officer, asserted that “Marena is trusted by surgeons and aesthetic professionals in the U.S. and globally because it gives their patients all the recovery benefits of targeted compression without compromising comfort.” The new line will provide “women benefits not previously available in the maternity compression market.”
Linda Berhance, chief product officer, added, “This launch will also include an effort to educate expecting moms on how high-quality compression wear can aid in both pregnancy and childbirth comfort and recovery. For example, gentle daily compression can help the uterus shrink to its original size more quickly, reduce fluid retention and bloating, and help push extra fluids out. It can also stabilize the stomach, back, and hips, so new moms can more quickly get back on their feet after childbirth.”
Founded 28 years ago and based in Atlanta, Marena stated its products “are sold across the United States and in 60 countries globally.”
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