(Filed Under Financial and General Interest News). Alexander Meyer has been named the new CEO of Stockholm-based Happy Socks. He was most recently the chief customer officer at The Bay, the Canadian retailer.
The hosiery company noted “With a diverse career that spans multiple international brands, with equal expertise in brand, digital, and international go-to-market execution, Meyer has a proven ability to build powerful connections between brands and consumers, driving innovation and transforming brands for sustainable growth.”
Stated Meyer: “This iconic brand has always been at the forefront of fashion innovation, and I am excited to lead the talented team as we continue to spread happiness, creativity, and freedom of self-expression to every corner of the world.”
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