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MeUndies: Stoddard Is Chief Revenue Officer


(Filed Under wholesale Lingerie News). MeUndies, the online brand which offers women’s and men’s underwear and apparel, named Ariel Stoddard as its new chief revenue officer. Most recently she had served as general manager at Fabletics, the activewear brand.

The firm explained Stoddard “will lead teams across performance marketing and customer experience as MeUndies focuses on optimizing the customer journey, elevating its membership program and building deeper relationships with its nearly three million customers.” Founded as an online underwear subscription service in 2011, the brand now sells a wide variety of apparel.

Stoddard reports to Jonathan Shokrian, MeUndies’ founder and CEO who commented, “Ariel is a thoughtful leader with experience rapidly scaling membership-based apparel brands. We couldn’t be more excited to have her join our leadership team, setting the tone as we continue to scale the business to new levels and improve our best-in-class shopping experience for our loyal members and customers.” He added, “MeUndies celebrated 30 million pairs of underwear sold this year, and we’re excited to continue to expand our intimate apparel market share in the next few years.”


more wholesale Lingerie News >>

Published 12-19-2023 by -

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