top shadow

Trade Readers:
I am a Manufacturer’s Rep
I am a Distributor
I am a Textile Supplier
I am a Banker or Factor
I am an OEM Producer
I want to receive more info from this company about its products
I want to receive a catalog from this company
I want to learn more about carrying this brand in my store; have them contact me
I would like to become a manufacturer’s representative for this company; have them contact me
I want to comment on this brand
I am a store owner/buyer who would recommend this brand to other stores

Consumer Readers:
I am a consumer who wants to purchase garments from this company; have someone contact me
I am a consumer who wants to know how/where to purchase this product

I am a consumer who would like a consumer catalog, if you provide one
I am a consumer who would recommend this brand

current news

Kohl’s Adds Chaps Intimates

Logo Chantilly Lace Styles in Hyacinth and Black.
Logo Chantilly Lace Styles in Hyacinth and Black.

(Filed Under wholesale Lingerie News). Chaps intimate apparel by the Carole Hochman Design Group is currently hitting Kohl’s stores nationwide. The apparel runs in a retail price range of $11 to $38. For the past two years, Kohl’s has been the exclusive supplier of Chaps sleepwear, which according to Jeff Clair, vice president of new business development at the Carole Hochman Design Group, has been “extremely successful” at the department store.

“For us, [adding Chaps intimates] is just a natural expansion,” Clair commented. “We understand the Chaps customer very well, and we understand Kohl’s classic customer.”

According to Clair, Chaps customers have a styling preference that is classic and traditional, but with a modern interpretation. The primary customer base consists of women from their mid-20s through 50s. The new intimates come in bra sizes 34 to 38, B through D, and bottoms in sizes S through XL. He believes that the intimates will be very popular, especially in light of the recession, because they offer a tremendous value.

“What is most exciting about this launch is we are really delivering into Kohl’s designer foundations at very reasonable price points. Customers do not want to give up the fit and quality they are used to from better brands they have purchased in the past, so I think that they will be very excited about this product,” Clair said.

The initial launch features 14 styles including wire-free, full contour, demi, and push-up bras, bikinis, hipsters, camis and tops in basic shades of black, white and moonlight, as well as more colorful tones including deco pink, hyacinth and “a beautiful” ice-pink for the summer season, reported Clair. Additionally, Carole Hochman has worked closely with the team at Polo to coordinate with Chaps Sportswear coloring. One example of this is a contour bra with a two-tone check that emulates some sportswear pieces already carried at Kohl’s.

Clair described styles as ranging from the basic seamless microfiber T-shirt bra to fancy Chantilly lace pieces.

For more, contact Jeff Clair at Carole Hochman Design Group in New York City: (212) 725-1212.

more wholesale Lingerie News >>

Published 06-08-2009 by Amanda Torres Price

Comment on this article, brand or product

Disclaimer: The views expressed in comments published on are those of the comment writers alone. They do not represent the views or opinions of Bodymagazine or its staff.

NOTE: Your Email will not be displayed.

Related pictures

Follow BODY on:
twitter FaceBook RSS
Share this article on:
Digg Reddit Stumble

Contact Information: (718)676-4444
Copyright © 2017 Fashion Market Magazine Group, Inc. All rights reserved.
All photos Copyright © 2000-2018 Nick Monjo & Fashion Market Magazine Group. All rights reserved.
Please email any website related issues to
bottom shadow