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Red Carter Gets Simpson License


Jessica Simpson
Jessica Simpson

(Filed Under Licensing News). The Camuto Group, the master licensee for the Jessica Simpson brand, signed an agreement with swimwear wholesaler Red Carter LLC to design and distribute a Jessica Simpson branded swimwear line, which will hit stores this December. Red Carter LLC’s swimwear brands consist of Red Carter Glam, Red Carter and Sandy Bottoms.

According to Salon 9, the New York City-based showroom that represents Red Carter LLC, the swimwear line will run in sizes XS through L with a wholesale value of $15.50 to $25 for separates and $58 for select cover-ups. The showroom described the line as including “fun and flirty silhouettes and colors,” geared toward the typical Jessica Simpson customer, with affordable price points that will attract a younger demographic. Styles include triangle tops, scoop bottoms, and triangle tie-sides embellished with ruffles. Designs include butterflies, animal and floral prints, as well as bright solids.

To reach Red Carter LLC, call (212) 354-9220, or e-mail Chelsea@Salon-9.com.


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Published 06-17-2009 by Amanda Torres Price



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