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Fredericks of Hollywood Offers Perfect Party Dresses for New Years Eve!

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(SOURCE: Frederick’s , 12-27-2011)

HOLLYWOOD, Calif., Dec. 22, 2011 /PRNewswire/ -- With New Year’s Eve quickly approaching, women everywhere are searching high and low for that perfect New Year’s Eve look. Frederick’s of Hollywood’s newly expanded ready-to-wear collection, now available online and in stores, has something for every girl wanting to make an entrance.

Choose from gorgeous styles with such details as glittering sequins and shape-skimming designs to casual curve-hugging knits. At can’t-be-beat price points from $39 to $79, Frederick’s has something for every event becoming a cause for celebration.

"We’re very excited to be able to offer so many gorgeous looks this season. Previously only available online, our dress collection has expanded into Frederick’s of Hollywood stores, making it easier to nab a last minute look," said Yolanda Dunbar, SVP of Brand and Direct Marketing. "We want women to feel confident and sexy as they count down to 2012!" From glamorous and alluring to show-stoppingly sexy, Frederick’s collection of look-at-me dresses are sure to make New Year’s Eve 2011 unforgettable.

About Frederick’s of Hollywood:Frederick’s of Hollywood (NYSE Amex: ) has been recognized as one of the world’s most well known brands, with 123 specialty retail stores nationwide, a world-famous catalog and online shop at By keeping an eye toward modern Hollywood as well as its own legendary history, Frederick’s of Hollywood creates innovative, alluring that is coveted by its customers and celebrities alike.  Its exclusive product offerings include Seduction by Frederick’s of Hollywood and the Hollywood Exxtreme Cleavage® bra.

SOURCE Frederick’s of Hollywood


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