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Trend Reports

Dancewear Report

08-05-2020

Below find input from the wholesalers and retailers:

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bodyzone

While many competitors focus on multiple categories, 100 percent of BodyZone Apparel’s merchandise and sales consists of dancewear and clubwear. This niche has served the company well, according to president Ray Grden; it currently offers a basics line with over 60 styles in 11 colors, as well as 25 fashion groups, 12 boxed line styles and 18 dresses. » Continue reading and receive more info from bodyzone

espiral

According to Angela Escobar, co-owner of Espiral, a manufacturer whose assortment consists of 90 percent dancewear and clubwear, key to the company’s success is “definitely the designs we offer: How different they are, the variety and the uniqueness. We offer a product that allows women to really stand out from the crowd. We are lucky to be able to take trends from around the world, combine them and come out with a fashionable product.” » Continue reading and receive more info from espiral

lip service

According to Maria Santilena, vice president of sales and marketing for Lip Service, the company’s success stems “from our unique product offering to the alternative market.” » Continue reading and receive more info from lip service

roma costume

Sam Fard, president of Roma Costumes, believes the key to the company’s success in the dancewear and clubwear categories “is our excellent quality, fashionable fit and ability to deliver immediately.” » Continue reading and receive more info from roma costume

dreamgirl

Lar Hovsepian, marketing manager of Dreamgirl, said: “The blend of supportive and comfortable fabrics with beautifully-designed styles are true essentials in the dancewear and clubwear realms. » Continue reading and receive more info from dreamgirl

forplay

According to Angelica Van, assistant apparel buyer of Forplay, staying on top of trends and “knowing your customer” are both key to success in the clubwear market. » Continue reading and receive more info from forplay

seven ‘til midnight

According to Vinh Luong, director of sales and marketing for Carrie Amber Intimates Inc, the parent company of Seven ‘til Midnight, the brand has “a big assortment of styles that cross over into dancewear and clubwear.” » Continue reading and receive more info from seven ‘til midnight

raveware

According to Sean Monahan, president of Raveware—whose merchandise is made up of about 30 percent dancewear and clubwear—in order to succeed in the dancewear and clubwear market, a manufacturer needs to make “garments with some elasticity to their fabrics. » Continue reading and receive more info from raveware

bad girlz

According to Sandy Berman, vice president of sales for Bad Girlz, in order to succeed in the dancewear and clubwear markets today: “It is necessary to be very innovative: You have to make a product that draws attention, and that achieves high quality not only through the use of state-of-the-art fabric, but also through its construction. » Continue reading and receive more info from bad girlz

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