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The Intimate Apparel Trade Magazine For The U.S. And Canada


iFabric ‘25 Revenue +20%
iFabric’s “The Natural Collection” from Coconut Grove, as shown on its website. Several similar products have borne the Maidenform label for many prior years. iFabric Corp, which owns Coconut Grove intimates, as well a larger fabrics division, announced it expects combined revenue for the full year 2025 to jump 20%. At the same time it revealed a recent “transition away from the prior Maidenform license,” which it has used for many years on a wide variety of “intimate apparel
Nick Monjo
Mar 16


Van De Velde Sales -2%
First half swimwear sales “lagged” for the Marie Jo and Primadonna brands, but those for the Sarda brand “grew strongly,” in 2025. Van de Velde sales for 2025 fell 2% while profit plummeted 44.3%. The Belgium based company owns the Primadonna, Marie Jo and Sarda brands, as well as other labels and retail chains (including Rigby and Peller), and has a 25.6% stake in Top Form Ltd., an Asia-based manufacturer of intimate apparel. Sales in 2025 were 202.4 million euros (about $23
Nick Monjo
Mar 11


Dreamgirl At Altitude
Dreamgirl is coming to the Altitude show in Las Vegas (Sunday, March 22nd through Tuesday, March 24th, 2026), with a fresh selection of intimate apparel. Pictured here, a preview of the latest styles. The Simply Sexy 2026 Spring Collection, with delivery scheduled to start in late March through April 1st, will be on display at the show, explained the company’s Paul Tobon, along with “a first look at our Fall Holiday Valentines - FHV 2026 Collection” (which ships later). “Our
Nick Monjo
Mar 6


VS Q4 Comps +8%
New on the Victoria’s Secret website: Dream Angels Lace Bralette & Chiffon Polka Dot Shorts Set, $59.95; Lacie Unlined Triangle Bralette, $24.95. Victoria’s Secret comparable sales were up 8% in the fourth quarter and up 5% for the full fiscal year ended January 31, 2026. Total sales for the year were up 5.2% and income was up 11.9%. The company earned $188.88 million on sales of $6.55 billion, compared to net income of $168.83 million on sales of $6.23 billion in fiscal 2024
Nick Monjo
Mar 5

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