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  • Nick Monjo

L.L.Bean and Summersalt In Collab




Seascape Sweetheart One-Piece in Calypso & Deep Sea shown with The Bayside SUP in Stripe Calypso paddle board.



L.L.Bean and the Summersalt swim brand have launched a new collaboration. The collection includes swimwear, cover-ups and summertime gear and accessories.

 

L.L.Bean CEO Stephen Smith explained, “we embarked on a partnership with Summersalt to expand our swimwear category, combining their expertise in fit and multi-generational design with our deep heritage in outdoor goods.”


Summersalt co-founder and CEO Lori Coulter added, “collaborations are at the heart of Summersalt’s growth strategy, and partnering with the iconic American brand, L.L.Bean, has been at the top of our list since our founding.” She added, “in a first for Summersalt, this collaboration extends beyond swimwear and cover-ups to include summer essentials such as hats, sandals, towels, beach chairs, and even a stand-up paddle board, along with the iconic L.L.Bean x Summersalt Boat and Tote. There truly is something for every member of the family in this collection.”

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