New Kindred Bravely Bras
Kindred Bravely has introduced the BareBond nursing bra collection, which includes three silhouettes with matching bottoms, constructed with “true bonded, no-sew construction in cotton and powered by patent-pending SoftFuse technology.”
“Breastfeeding moms have always had to choose between comfort and support. We built BareBond to close that gap, and to prove a nursing bra doesn’t have to sacrifice style to do its job well,” stated CEO Carrie Welch. “Bonded construction in cotton is a first for this category, and it’s the biggest leap we’ve made in a decade of designing for pregnant, nursing, and pumping moms. Once she puts it on, it will become the bra she reaches for every single day.” The company added that “its bonded, no-sew construction eliminates wires and traditional seams entirely, creating a truly seamless shape that sits naturally against the body.”
“Patent-pending SoftFuse technology provides strategically placed ribbing for targeted support and lift, keeping the bra lightweight and shaped,” it added. Available are the BareBond Cotton Maternity & Nursing Bra, $64.90; the BareBond Cotton Maternity & Nursing Plunge Bra, $64.90; and the BareBond Cotton Maternity & Nursing Bralette, $59.90. All include nursing clips, with “matching seamless underwear crafted using that same cotton bonding process.” Colors include Black, Sand, Garnet and Coastal Navy.
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