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Claudel Already Booked Big Orders For Fall 2021

Canada-based Claudel Lingerie is off to a strong start for 2021, with a sizable sleep and lounge order from Hudson Bay Company, among others, and new collections from its Midnight Maddie and Comfort & Co. brands.

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Soma Fourth Quarter Sales Jumped 12.5%

“Soma sales for the back half of fiscal 2020 were the highest in the history of the brand,” according to Molly Langenstein, CEO of parent company Chico’s FAS, speaking during the fourth quarter conference call with analysts.

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Playboy Bought Yandy For $13.1M In 2019

Playboy acquired Yandy for $13.1 million on December 31, 2019. The deal included “substantially all of the assets and liabilities, excluding outstanding borrowings.”

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Aerie: 550 Stores, Sales of $2 Billion In 2023

Aerie sales for fiscal 2020 will hit $1 billion, and the brand plans to invest heavily in new stores and digital growth, projecting fiscal 2023 sales of $2 billion and operating income of $310 million.

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Victoria’s Secret To Be Separate Firm In August

L Brands revealed that it is expecting its Victoria’s Secret and Pink lingerie division will be sold or spun off as a separate company in August 2021.

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iFabric Extends Its Maidenform License

A portion of iFabric’s “Maidenform Collection.”

iFabric’s Coconut Grove Pads Inc. subsidiary has extended, through the end of 2021, its license and distribution agreement for the use of the Maidenform label on “intimate apparel accessories and specialty bra solutions.”

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Leading Dancewear Store In Midwest For Sale

The owner of a leading adult dancewear specialty store in the Midwest is looking to find a new owner for his business.

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Dia.com Has Just Added Lingerie In Sizes 14-32

Dia.com, also known as Dia&Co, an apparel website founded in 2015 “for style in sizes 14-32,” has just added an intimates category.

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Dreamgirl Owner Barry Revzen Talks Hosiery

BODY publisher Nick Monjo interviewed Dreamgirl owner Barry Revzen about the company’s growing hosiery collection.

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Fabletics Activewear With Actress Madelaine Petsch

Madelaine Petsch wearing Nova Low Impact Sports Bra and Oasis High-Waisted Pocket 7/8 Legging

Fabletics has launched a new activewear collection in partnership with Riverdale actress Madelaine Petsch, “built off the success of their first collaboration last summer.”

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VS, Pink Comp Sales -3% In Fourth Quarter

Victoria’s Secret and Pink comparable store and direct sales fell 3% in the three months ended January 30, 2021. The results included company-operated stores in the U.S., Canada, Greater China and the U.K. (before a joint venture in which a U.K. retailer took a majority stake in operations there).

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VS Swim Catalog Arriving In Mail March 1

Victoria’s Secret recently announced the “return of swim in stores,” adding that a print “2021 Swim magalog” will be “hitting mailboxes March 1.”

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Van de Velde 2020 Sales -22.1%, Profit -30.6%

Van de Velde earnings in 2020 fell 30.6% while sales dropped 22.1%.

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Valens: New Corin Push-Up Bra, Panties, T-Shirts

Corin’s ‘Dolly’ push up bra; right ‘Kylie’ panties.

Valens Lingerie, the U.S. distributor of Corin, a leading Polish brand, discussed several recent introductions to the line.

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Figleaves.com, Early Lingerie Site, Closes

Figleaves.com, the U.K. based site, launched in 1998, closed permanently at the end of February. It was one of the first online stores that focused on intimate apparel and underwear.

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Shapermint Provides Many Claims Of Success

Shapermint, in a press release announcing that one of its several co-founders, chief marketing officer Massimiliano Tirocchi, had been named to Forbes’ 30 Under 30 list of accomplished business executives, provided several additional claims of business success.

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Interview: NuBra Introduces The Nu Cami

Image used in advertisements for the Nu Cami.

NuBra recently launched a new addition to its adhesive bra and solutions products collection, the Nu Cami. In this interview, BODY publisher Nick Monjo talks with the company’s Dennis Chen about the product, which combines an adhesive bra with a removable lace covering.

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Interview: Dreamgirl’s Barry Revzen Reports

Barry Revzen, president of Dreamgirl, recently acquired the company from the Chinese owner. In this interview, conducted in late December, BODY publisher Nick Monjo asked about the transition, the pandemic, and Halloween.

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Corin’s Margaret 718 Bras: A Blaze Of Colors

For Spring 2021, Corin offers “a blaze of colors” with its Margaret 718 fashion collection.

“Fashion draws from nature, which is why the charming Margaret 718 collection includes not only floral motifs, but also an energetic and bold color reminiscent of fuchsia,” according to a spokesperson. “This is one of the most feminine of colors.”

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Interview: FinallyBra Founder Elizabeth Wang

FinallyBra, a long established bra producer with strong sales, is looking to expand its wholesale business in the U.S. in 2021. In this interview, BODY associate publisher Ted Vayos discussed plans with founder Elizabeth Wang, an IT-engineer-turned CPA, who found her “ultimate passion in bra design and engineering.”

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Texco: Eco-Friendly Hook And Eye Line

Texco, a leading global manufacturer of hook and eye tape, has developed a new eco-friendly hook and eye line to meet the needs of their customers worldwide.

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Rigby & Peller Down To Just Five U.S. Shops

The Rigby & Peller store in the Oakbrook Center mall in Illinois has closed, dropping the chain to five stores in the U.S. At one time the chain, formerly known as Intimacy, had almost 20 locations here.

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No Femmy Gala; Virtual February NY Market

The 2021 Femmy Gala has been canceled, and the February New York market “will be conducted with virtual appointments being scheduled around the previously established dates of Sunday, January 31st to Friday, February 5th,” according to the Underfashion Club.”

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Famous Atlanta Shop ’Necessities’ Is For Sale

Necessities by Sherrie, a profitable and well known lingerie shop in the Atlanta area is for sale. No, the pandemic is not prompting the sale, but rather a recent change of jobs to Texas, on the part of the husband of shop owner, Sherrie Strong.

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Cindy Kelly: President Of Sales At Dayleen

Cindy Kelly was named president of sales at Dayleen Intimate Apparel, the company which owns the Dominique brand. She joined the company as of December 1.

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Spencer Spirit Elevates Silvera To President

Spencer Spirit Holdings added the title of president to Isaac Silvera, a long time executive who already serves as COO and CFO.

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Many Companies For Sale Heading Into 2021

FMMG Advisors is working with a number of companies that are for sale or are looking for equity partners. Several of these clients have patented or patent-pending inventions they are looking to sell or license. Find descriptions below. Contact Nick Monjo at Nick@FMMG.com or (917) 602-9340 for more information.

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Aerie Q3 Sales +34%, Digital Portion +83%

A bralette in Aerie’s Gingerbread Lace collection.

In the third quarter, “Aerie’s revenue increased 34%, following a 26% increase last year,” according to parent company American Eagle Outfitters (AEO), driven by 83% growth in digital revenue. Annual sales for the lingerie division should hit $1 billion this year.

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Playboy Reports Q3 Net Income Of $1.27 Million

Playboy Enterprises, benefiting, in part, from its 2019 acquisition of Yandy.com, reported net income of $1.266 million on sales of $35.004 million in the three months ended September 30, compared to a loss of $3.361 million on sales of $18.782 million in the same three months last year.

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Dreamgirl: Valentine’s Day Recommendations

“At Dreamgirl, one of our favorite holidays is Valentine’s Day, where all you need is your significant other to make it a very special day,” declared a company spokesperson.

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Comfeez Bralettes: Perfect In Many Ways

As sales for the new Comfeez bralettes from Shapeez have taken off, since it was introduced a little over a year ago, so has the number of ways customers are wearing them.

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John Mehas Out As CEO Of Victoria’s Secret

John Mehas, CEO of Victoria’s Secret Lingerie, has been replaced by Martin Waters. Waters joined parent company L Brands in 2008 as head of its international division. Mehas had served as CEO since February, 2019.

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Triumph: Bra Cartoon Aimed At New Mothers

Triumph, the giant Switzerland-based lingerie wholesaler and retailer has released another Disneyfied, animated short advertising film, this one aimed at recent mothers. The ad depicts a woman who reclaims her figure using one of the company’s bras.

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La Perla Lost €41.3M On Sales Of €27.5M

In the six months ended June 30, La Perla lost €41.3 million (about $48.8 million at current exchange rates) on sales of €27.5 (about $32.5 million), compared to a loss of €44.5 on sales of €40.3 in the six months ended June 30, 2019.

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Midnight Maddie, Now Available To U.S. Stores

Midnight Maddie, an amusing and exuberant sleep and lounge collection from Claudel Lingerie, will soon be available to retailers across the U.S.

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Lady Emprezz Lingerie Adds New High Brief

Lady Emprezz has introduced a new panty with matching bra.

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Triumph Closing North American Division 12/31

Triumph Holding AG, the international lingerie giant, announced yesterday that it “will discontinue operating its North American division,” which will entail the “closure of its headquarters in New York City, as well as its own retail stores and warehouse in Canada, by the end of 2020.”

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Hanes Innerwear Sales Up 8.4% Worldwide

Hanes Innerwear sales, worldwide in the third quarter, were “up 8.4% over last year,” (excluding protective garments which, as a result of the pandemic, now make up a significant portion of sales for the division). Innerwear sales in the U.S., however, declined slightly in the three months ending September 26, 2020.

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Lively Sales Were $17.8 Million In First Half

Six month sales at Wacoal International Corp., the division that covers all of the Americas, fell 16.8% to 8,511 million Japanese yen (about $82 million at current exchange rates) as the division posted an operating loss of 915 million Japanese yen (about $8.8 million).

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Comfeez: New Review, New Toronto Office

Comfeez bralettes, the latest introduction from Shapeez, are not only getting great reviews from consumers, as we noted in an article in BODY in August, but also now from retail store owners.

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Oh La La Cheri: Adding New Loungewear Line

Oh La La Cheri is working on something new: a loungewear collection that will launch in the next couple of months for late spring delivery.

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Daisy Corsets: Highly Successful Mask Line

Daisy Corsets has “become a very established face mask company in the seven months that we have been in this market,” according to co-owner Jennifer Reynolds. “With one of the largest collections of wholesale face masks on the market.”

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Playboy Reveals Losses As It Seeks To Go Public

Playboy face mask for sale on Yandy.com.

Playboy Enterprises Inc. revealed it lost $6.203 million in the first six months of 2020 on revenue of $66.3 million. The figures were included in an SEC filing by Mountain Crest Acquisition Corp., the public company with which Playboy is planning to merge.

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New From Charlotte Catanzaro: "L’Insolente"

Charlotte Catanzaro, the designer behind Impudique, has a new intimates collection, L’Insolente (The Insolent). In it she offers lingerie, and, for the first time, shapewear.

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Dreamgirl Now Shipping By Air As Sales Surge

Better than anticipated sales volume at Dreamgirl has caused the company to switch from shipping by freighter to jet for some styles.

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Yandy.com Parent Playboy Going Public

Yandy.com’s parent, Playboy Enterprises, announced today a deal that will return the famous brand to the public market, trading on the Nasdaq.

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Rigby & Peller Now Down To Six U.S. Shops

Yet another Rigby & Peller store has permanently closed, this one at the King of Prussia mall in Pennsylvania. This reduces the chain to just six stores in the U.S.

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Dreamgirl: Prominent Fashion Trends For 2021

Dreamgirl revealed many of the fashion trends that will lead the brand during the upcoming season.

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Maurice Reznik Starts New Face Mask Firm

Maurice Reznik has just launched a new company: The Only Facemask, offering five distinctly different styles, ranging in price from $4 to $19.

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WSJ Suggests Bras Are Dead, Then Backtracks

In late September the Wall Street Journal ran an article posing a question in the headline, “Will Working From Home Kill the Bra Forever?”

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25 Halloween Pop-Ups Vs. 275 For Party City

For several months, retailers and wholesalers who sell Halloween costumes and other products have been predicting dramatically lower sales than usual this year.

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