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The Intimate Apparel Trade Magazine For The U.S. And Canada


Hanna Andersson Pajamas
Hanna Andersson, the children’s apparel and pajama company, has just added a new, limited-edition collaboration with home goods brand Dusen Dusen, that includes matching styles for adults. “Graphic polka dots run throughout the designs,” as well as “familiar Dusen Dusen motifs like the brand’s iconic Everybody Face and Cloud.” Kara Carter, Hanna Andersson chief product officer explained, “we’ve always embraced bold color and playful prints, so there’s a natural connection wit
Nick Monjo
2 hours ago


New FP Marketing Exec
On the FP Movement website: Don’t Let Go Halter Sports Bra, $58; and Quick Step Bubble Pants, $108. FP Movement, Free People’s activewear brand, has hired a former Nike marketing exec as its “first global head of marketing.” This shortly after it celebrated the opening of its newest store (there are now 97) in Palm Desert, CA, on October 1, 2026. Kylee Clarke “joins FP Movement after a decade at Nike, where she held a series of senior marketing leadership roles, including le
Nick Monjo
4 hours ago


Damages Claim Against Calida
On the Calida Swiss website, an elastic Bustier, 29.90 Swiss francs (about $36.25); and Tank Top, 37.90 Swiss francs (about $45.96). Recently the Tribunal de Commerce de Paris partially upheld “at first instance the damages claims brought by the purchaser of Lafuma Mobilier,” an outdoor furniture brand, against Calida Group. The lingerie maker had acquired Lafuma Mobilier in 2013 and then sold it to Peugeot Frères Industrie in 2024. “Calida Group has been ordered to pay dam
Nick Monjo
10 hours ago


BrilliA Acquired Neubodi
On the Neubodi website, the Sasha Balconette T-Shirt Bra; and the Truenaked Scoop Up Seamless Wireless Bra. Singapore based BrilliA, a producer of intimate apparel for many prominent international labels, announced that it had acquired a majority interest in the Malaysian lingerie brand Neubodi in August. Founded in 2008, Neubodi offers a wide range of bra styles and sizes, and operates 11 retail stores across the country. BrilliA CEO Kendrew Hartanto, explained that the Neub
Nick Monjo
11 hours ago

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